Tsunocho is located in the eastern part of Miyazaki Prefecture in the Kyushu region of Japan, surrounded by beautiful nature such as the Osuzu mountain range, and is characterized by a warm climate.
One of the most Famous Sightseeing spot is the Miyano Shrine, and the harmony between the historic building and the Nature. Other, it is also known as a famous landmarks for cherry blossoms in Spring.
Tonomachi is also known as the "capital of agriculture" and you can enjoy an abundance of ingredients such as vegetables, fruits, livestock products, and marine products. "Tono Wine" made from 100% Local grapes has received high praise both in Japan and abroad.
We would be happy if you could come and visit us!
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#020
~Happy New Year~
Happy New Year!
In 2026 I plan to push forward even harder,
and make it a year of great leaps forward!
I sincerely pray that this year brings you many rewards and blessings.
By the way, I am entering the year of minor bad luck (maeyaku)...
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#019
Long time no post!
This time, I will introduce two municipalities connected to Tsunocho.
I will touch on how those relationships came about, each town’s characteristics, recommended spots, and local foods.
[Sister City – Itoman City, Okinawa Prefecture]
Itoman City sits at the southern tip of Okinawa Main Island. Its population is about 60,000. The city tree is the banyan (gajumaru), and the city flowers are periwinkle (nichi-nichi-so) and bougainvillea.
Tsunocho’s bond with Itoman City deepened during wartime (after 1944), when 82 parents and children from Itoman Town (now Itoman City) were evacuated as a group to Tsunocho. Forty years later, people who had been elementary school students at the time visited Tsunocho, which sparked further exchanges, and on December 1, 1993, Itoman City and Tsunocho concluded a sister-city agreement. Exchanges between various organizations continue to this day.
[Specialties of Itoman City]
⦿ Seiika (common name: Sodeika)
This squid is widely caught around Okinawa Prefecture and ranks among the largest edible squids, reaching about one meter in length and around 20 kilograms in weight.
Its texture is pleasantly chewy, and it is used for sashimi as well as fried dishes.
⦿ ITOMAN / S craft beer
This happoshu (low-malt beer) features label art meant to match fish dishes and luxuriously uses fruits produced in Itoman. The lineup includes Taman, a salt-lemon beer with fruity flavor and a sharp finish; Akamachi, a tropical beer with rich aroma and bitterness; and Irabucha, a spice beer that balances spiciness with citrus freshness.
[Places to Visit in Itoman City]
⦿ Himeyuri Peace Museum
Opened on June 23, 1989, the museum preserves the horrors of war and the importance of peace for future generations. Exhibits include belongings of the Himeyuri students, photographs, survivor testimony videos, and dioramas recreating part of the Nanjo army hospital cave and the interior of the Ihara Third Surgical Cave.
Many visitors still come to offer prayers for peace.
Postal code 901-0344
671-1 Ihara, Itoman City, Okinawa Prefecture
⦿ Roadside Station Itoman
The seventh roadside station in Okinawa Prefecture and one of the largest in the prefecture. The site houses the Itoman City Product Center, a farmers’ market, the Itoman Fishing Cooperative Fish Center, and the Itoman City Tourism Association, bringing together sea and mountain specialties from Itoman. Shoppers from across the prefecture flock here for fresh vegetables and seafood from Itoman.
Recommended for food lovers.
Postal code 901-0306
4-19-1 Nishizaki, Itoman City, Okinawa Prefecture
[Why Itoman Is Great]
In February this year I visited Itoman for the first time as part of an exchange program.
What struck me was the warmth of the people. Even strangers felt easy to talk to with no barriers.
At the Itoman fair, people knew Tsunocho as if it were natural, and sometimes used dialects so strong I couldn’t fully understand them — yet even that felt warm.
During the three-day visit we had welcome parties every night. I had worried about that beforehand, but those worries turned out to be unnecessary. The people of Itoman treated us without formality, offered hospitality, and showed a communal spirit and warmth I had not experienced in Miyazaki, making me want to return.
[Friendship City – Saromacho, Hokkaido]
Saromacho lies almost at the center of the Okhotsk General Subprefecture and faces Lake Saroma to the north. Its total population is about 4,600. The town tree is the large-leaved linden (Oobabodaiyu) and the town flower is the Ezo-murasaki azalea.
Tsunocho and Saromacho began exchanges in 1993 through ties created by Toyo Tire test courses located to the south and north, and various organizations, including chambers of commerce, have deepened friendship through events and booths. In June 2014 they formally concluded an economic exchange partnership, and today each town’s roadside stations sell the other’s specialties. Especially popular is Saromacho’s young scallops, sold at Roadside Station Tsuno — they sell out almost immediately after restocking.
[Specialties of Saromacho]
⦿ Scallops from Lake Saroma
Scallops harvested in Saromacho, which has Hokkaido’s largest Lake Saroma, have firm flesh, a pleasant texture, and sweetness.
As the birthplace of scallop aquaculture in Hokkaido, Lake Saroma scallops grow large and are shipped for raw consumption as shell-on scallops or raw adductor muscle. Processing facilities also make smoked oil–marinated scallops and dried adductor products, which are exported worldwide.
These large, delicious scallops even converted me from someone who couldn’t eat scallops to someone who can!
⦿ Pumpkins
Pumpkins are rich in vitamins, highly nutritious, and popular as a low-allergen food. At the JA Saroma pumpkin processing plant, pumpkins collected from growers are stored and sorted into fresh produce, winter-solstice pumpkins, and decorative pumpkins for Halloween. They also produce powdered, flaked, and frozen pumpkin paste as processed products.
Decorative pumpkins are several times larger than ordinary pumpkins and turn orange through ripening rather than staying green.
Their products contain no additives and are used even for baby weaning foods, making them popular as safe, versatile items.
[Places to Visit in Saromacho]
⦿ Lake Saroma Observatory
Horoiwa Mountain, at 376 meters, sits nearly at the center of Lake Saroma’s coastline. Because no tall mountains surround it, the view from here is outstanding. The Lake Saroma Observatory near the summit is the only place from which you can see the entire lake.
You can see the sandbar separating the lake and the sea, the Sea of Okhotsk in the distance, and even the Shiretoko Mountains on the horizon. Enjoy this vast panorama that you can see only here.
Postal code 093-0421
Naniwa, Saromacho, Tokoro District, Hokkaido
⦿ Roadside Station Saroma Lake and Bussankan Minori
Along Japan National Route 238 facing Lake Saroma, you’ll find the roadside station and product center.
The building is designed to evoke the town’s core dairy industry with imagery of a cowshed and a silo. The facility offers rest spaces for tourists and drivers and serves as a gateway for visitors to Lake Saroma.
The product center sells local specialties and processed goods such as scallops and pumpkins from Saromacho, making it a hub for souvenirs from eastern Hokkaido. Shipping nationwide is available.
The soft-serve ice cream made from local pumpkins is reportedly the shop’s most popular item.
Postal code 093-0421
121-3 Naniwa, Saromacho, Tokoro District, Hokkaido
[Why Saroma Is Great]
First, Saroma’s great natural environment. I went to Hokkaido for the first time last year.
What moved me then was the richness and vastness of Saroma’s nature. When people think of Hokkaido, they usually picture tourist spots like Sapporo or Otaru, but I want to recommend Saroma. Major tourist spots have their charms, of course.
As someone who loves nature, I found Saroma extremely comfortable. I only stayed two days, but it felt livable enough to consider moving there.
Roads are wide, grasslands are expansive, and everything feels huge. It was impressive.
Above all, the food is delicious. The scallops that even I, who once disliked seafood, learned to enjoy are from Saroma, and the miso ramen made with Sapporo miso was superb.
I also felt the kindness of the people. Perhaps their atmosphere reminded me of Tsunocho, which resonated with me.
*I wanted to write more, but I ran out of characters…
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#018
It has gotten cold enough that you’ll need a jacket.
Tsunocho hosts a variety of events in the coming season.
In this post, we’ll introduce the main events taking place through the end of the year all at once.
Tsunocho Events: Autumn 🍂 to Year-end
1. Classic Car Festival Car Festa Miyazaki in Tsuno
This classic car festival is held at Tsuno Winery every year on the fourth Sunday of November.
Cool, cute, nostalgic — many precious classic cars from those days gather here. Although there are no stage performances at the venue, numerous food and craft stalls attract many car enthusiasts. Even people who aren’t normally into cars will likely find themselves saying, “Wow, that brings back memories.”
Date and time: Sunday, November 23, 2025, 10:00–15:00
Location: Tsuno Winery Plaza
Admission is free. Everyone is welcome.
2. Tsuno Town Industry Festival
Following the summer festival, the town’s major event, the Industry Festival, will be held again this year.
This year the venue changes to the Tsunomachi Nakamachi Market Site (next to Kikuya Kashiho). On the day there will be a mobile petting zoo, stage shows, and a performance by Miyazaki Prefecture’s local hero, Tenson Kourin Himkaiser.
There will also be many food trucks and tent vendors. At the end of the stage program,
a big raffle will award popular game consoles, sought-after smartwatches, and specialty products from the local area, sister city Itoman City, and friendship city Saromacho.
Date and time: Sunday, November 30, 2025, 9:00–15:00
Location: Tsunomachi Nakamachi Market Site (next to Kikuya Kashiho, in front of Honjin Akagike Residence)
Admission is free.
We look forward to welcoming you on the day.
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#017
Tsunocho has about 50 eateries and confectionery shops.
This is the fourth installment of our gourmet series! We introduce a beloved ramen shop that could rightly be called the face of Tsunocho.
– Falling for a painstakingly perfected flavor –
Homemade Noodles En Ramen (En Ramen)
En Ramen sits in the Mikazukibaru area of Tsunocho, very close to the previously featured Hidenoya Udon. In Kyushu, where tonkotsu culture runs deep, you can enjoy authentic shoyu ramen here, and these days people come not only from around town but from other prefectures just to eat it.
They offer toppings like miso, salt, and a local Tsuno-style tomato ramen, but the signature and most popular dish at En Ramen is shina-soba shoyu. What is shina-soba? I didn’t know at first either. It makes you wonder—why call it soba at a ramen shop?
In fact, shina-soba is an old name for ramen. In the Kanto region, people use shina-soba to refer to a light, clear shoyu ramen.
When the owner lived in Kanto, he was so surprised by the deliciousness of shina-soba that, when creating his own menu, he deliberately named the dish shina-soba rather than calling it shoyu ramen.
I’ve tried their shina-soba myself and all I can say is, “Tege, umai!” — it’s incredibly tasty. That’s no accident: the owner focuses strongly on the aftertaste, and preparation sometimes starts as early as 4 or 5 a.m.
It’s astonishing.
Also, they use no chemical seasonings at all and take great care with the noodles, broth, toppings, and even the chopsticks, pursuing the natural flavors of their ingredients.
If you visit Tsunocho, En Ramen is well worth a stop. You might find yourself hooked on their ramen before you know it.
Homemade Noodles En Ramen
Hours: 11:30–13:30
※Because of the limited hours, you may need to wait in line.
Closed: Every Sunday and national holidays (occasional temporary closures)
Parking: 20 spaces
☎ 0983-25-2788
Instagram ⇒ @enramen.tsuno_yome
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#016
It's been raining a lot lately and hard to get comfortable, but we are gradually starting to feel the coolness of autumn. Before we know it, September is almost over.
Next is October, and speaking of October... yes, Halloween!!
This time, we introduce Halloween events held in Tsunocho.
●First, the Youth Association Liaison Council presents "Wine Hill Halloween Night" — come in costume
and enjoy a fun evening together on the winery hill!
October 18 (Saturday) 17:00–20:00
200 yen for those junior high school age and older
●Halloween Volunteer! This volunteer event is organized by the NPO Tawawa Heart Net. Dress up and pick up litter, then grab some candy afterward!
October 18 (Saturday) 9:50–11:30
Capacity 30 people. Applications accepted until October 17!
※Apply via the QR code on the flyer photo.
●The Nakamachi district of Tsunocho will be decked out for Halloween!
Children will go door to door in the district to collect treats.
October 19 (Sunday) 13:00–15:00 (planned)
First 60 applicants. Application period: September 14–September 28
※Apply via the QR code on the flyer photo.
There are many different events. Put on a Halloween costume and enjoy this once-a-year celebration.
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#015 "Special Report"
A new program sharing the charms and seasonal news of Tsunocho in Miyazaki Prefecture has launched!
The first episode aired on Wednesday, September 10.
It was broadcast on UMK Television Miyazaki, and the program is called Roadside Station Tsuno "Tsunocchao"!!
The show is packed with Tsunocho’s many attractions and timely information!
Program title: Roadside Station Tsuno "Tsunocchao"
Air date: Every second Wednesday of the month, 21:54–22:00
Content: Promoting Tsunocho’s attractions and seasonal news
MC: Reina Anai
Reina Anai, a native of Tsunocho, appears on UMK Television Miyazaki’s Yokaban!! and 4ji doki! and on Miyazaki Sunshine FM’s Monday Pupupu and Keiichi Yamamoto’s Iyoiyo Desuyo. The show is guaranteed to be fun!!
Please tune in!
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#014
Roadside Station Tsuno 12th Anniversary Thanksgiving Festival!!✨
It has been 12 years since Roadside Station was built in Tsunocho, and to thank everyone who has visited so far, a gratitude festival will be held!
Schedule: September 21–23, 2025
September 21 only: Spiny Lobster Festival
From 10:00, limited quantities will be sold! There will be a direct sale of spiny lobster and spiny lobster miso soup for sale.
*Sales end when supplies run out; miso soup is limited to one bowl per person.*
September 23: Stage events and food trucks gather!!
There will also be a booth offering vascular age measurement and internal sugar measurement by Meiji Yasuda Life!
Three-day common programs
1. Sale of Roadside Station original lucky bags with a 12th-anniversary commemorative ticket
2. Follow Roadside Station Tsuno on Instagram to receive a “Prittsuno” gift
3. Various special offerings at the food and drink booths!
Inquiries: 0983-25-5055 (Roadside Station Tsuno)
Everyone, please come and check out the thanksgiving festival at Roadside Station Tsuno!!
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#013
According to the calendar it’s already autumn! 🍂 But it’s still hot and humid.
Introducing the “Saroma Great Harvest Festival,” planned to be held in Saroma, Hokkaido, a sister city of Tsunocho!
First, let us explain that our town, Tsunocho, is home to a tire test course operated by TOYO TIRE Corporation.
That test course exists in both Tsunocho and Saroma, Hokkaido. According to what we heard, summer tires are tested in Tsunocho and winter tires in Saroma, and then they become commercial products.
This TOYO TIRE test course is what linked Tsunocho and Saroma as sister cities.
[Saroma Great Harvest Festival]
This harvest festival gives thanks for the year’s bounty and lets visitors enjoy seafood and mountain produce, including a direct sale of farmed scallops from Lake Saroma and special-price meat sales.
There is a grand lottery with a total prize pool of 1,000,000 yen and stage events by well-known artists, drawing about 10,000 visitors each year.
Date: Sunday, October 5, 2025
Location: Toyo Tire Saroma Test Course
Our town, Tsunocho, will also have a booth at this event. We’ll be grilling local free-range chicken, its charcoal aroma whetting your appetite—come and enjoy!
*We had no photos. Sorry (´;ω;`)*
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#012
Tsunocho is home to about fifty restaurants and confectioneries.
This is the third installment in our gourmet series! Here we introduce a long-established Japanese and Western confectionery shop loved both inside and outside the town.
~Founded in 1950, a taste that recalls Tsunocho~
Kashiho Kikuya
Kikuya is a long-standing Japanese and Western confectionery shop founded in 1950 by the family of my childhood friend. It continues to be loved by both local residents and visitors from outside the town. Kikuya makes many well-known sweets.
First is the wagashi called “Ichinomiya,” which people associate with Kikuya. The name comes from the town’s representative sightseeing spot, Tsuno Shrine, formally the ichinomiya of Hyūga Province. The moist cake contains white bean paste and cream, combining the best of Japanese and Western tastes. Other confections that remind people of Tsunocho include Tsuno Station, Tsunayahime, and Kinfugu Monaka.
Why use names derived from Tsunocho? The owners say they want recipients to think, “This is from Tsunocho,” or “How nostalgic.” Indeed, someone who left the prefecture and receives one of these sweets after years would likely feel nostalgic. Such treats exist in Tsuno.
These days, customers come from within the town, from other towns, and even from other prefectures specifically to buy these sweets. In addition to regular items, Kikuya also makes custom birthday cakes featuring character designs.
That, too, is one reason the shop remains beloved.
Kikuya’s confections are also sold at the station café inside the tourism association office. They make excellent gifts for loved ones or people who have helped you.
Hours
9:00–18:00
Sundays 14:00–17:00
Closed
Irregular holidays
Parking
About 10 spaces
Phone
0983-25-0127
Address
〒889-1201
4939 Kawakita, Tsunocho, Koyu District, Miyazaki Prefecture (in front of Akagike Residence)
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#011
Tourist Spot Feature Part 3✨
Introducing a little-known Tsunocho attraction: Fudo Park!!
Fudo Park, on the left side of the hill leading to Tsuno Winery, sits within the precincts of the Fudo Myo-o and is a spot to enjoy cherry blossoms and azaleas in spring. The cherry trees peak from mid-March to early April, drawing visitors from both inside and outside the town for hanami, and a flower festival has been held there in the past. It’s a minor location, but a well-kept local secret!!
When I was in kindergarten the park was large enough to hold our sports day. Nearby parking holds about 50 cars, and both the park and the parking lot are free and accessible 24 hours a day.
The park has a stairway that leads up to Taki Shrine, a subordinate shrine of Tsuno Shrine, the ichinomiya of Hyūga Province. The enshrined deity is the water god Takaokami no Kami, who is said to grant relief from ear ailments and bring peaceful ears.
When you visit Tsunocho, why not stop by once?
Access: About a 10-minute drive from tsuno station
Nearby building: Nursing home Aijuen
Tsuno Winery
Address: 11592-1 Kawakita, Tsunocho, Koyu District, Miyazaki Prefecture (address of Aijuen)
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