[Fujiya Hotel]
Limited-time sale until Thursday, February 29: “Petite Pomme” and “Hakone Anzan Ensemble”!
Fujiya Hotel has launched a limited-time sale of two collaborative items—“Petite Pomme” and “Hakone Anzan Ensemble”—created with students from Kanrei Shirayuri Gakuen High School, at the Bakery & Sweets Picot. The sale runs from Saturday, January 27, 2024, through Thursday, February 29, 2024.
Supporting the school’s PBL (Project Based Learning) program, this collaboration came together through shared commitment to the initiative.

Under the theme “Develop a new specialty to turn Gen Z into repeat visitors,” students and the hotel’s bakery chefs held repeated discussions. From the first meeting, it took about six months to reach the product launch.

Prototype items were sold at the school festival, and, based on questionnaire feedback, the products were further refined. The students’ opinions guided improvements to the recipe, pricing, and promotional methods, shaping the final commercial breads.

Please enjoy these items born from a collaboration between students with fresh, next-generation sensibilities and the reliably developed flavors Fujiya Hotel has refined over many years.

[Sales location] Fujiya Hotel Bakery & Sweets Picot
[Sales period] Limited time only: Saturday, January 27, 2024–Thursday, February 29, 2024
[Hours] 9:00–17:00