Event Announcement 📣

Masuya Shoten, a bakery located in Obihiro City, will open a new experiential facility called "Mugioto Horse Park – Hill of Horses and Wheat" on Saturday, April 18, 2026, focusing on horses and wheat. 😊
This facility will be adjacent to the Mugioto bakery, allowing visitors to experience interactions with ban'ei horses and Dosanko through guided tours and carriage rides (reservation required), as well as learn about local resource circulation, all while appreciating the unique values of Tokachi.

Ahead of the opening, the "Horses and Wheat Forum" will be held on April 17 (Friday), followed by the opening event on April 18 (Saturday) and 19 (Sunday). 🎵

🔶Horses and Wheat Forum
This forum will discuss new relationships and possibilities between horses and the local community from multiple perspectives.
📍Event Overview
・Date and Time: April 17, 2026 (Friday) 13:00–16:00
・Venue: Beat Museum / Mugioto Horse Park
・Participation Fee: Free (capacity of 30 people, online streaming available)
📍Content
・Lecture: "New Possibilities for Horses"
・Panel Discussion
・Carriage Demonstration and Farm Tour
Experts from various fields, including retired racehorse support, veterinary medicine, agriculture, and local culture, will participate to discuss the future of horses and the community.

🔶Opening Event Overview
📍Date and Time
April 18 (Saturday) 10:30–14:30
April 19 (Sunday) 10:00–14:00
📍Main Activities
・1,000-Person Pizza Experience
Participants will make pizzas using Tokachi-produced wheat "Banei Kitano Kaori" and "Tokachi Mush" from the local resource circulation project "Ban'ei to Mushroom to Wheat Circle." During the event, experience tickets will be distributed to those who purchase above a certain amount. The goal is to provide experiences for 1,000 people over both days.
・Carriage Experience
Two types of carriages pulled by two horses will tour the facility.
・Mobile Sales and Limited Products
Event-exclusive products and bread themed around horses will be sold by Masuya's bus.