Event Announcement 📣

Masuya Shoten, a bakery based in Obihiro City, will open a new experiential facility called "Mugioto Horse Park – Hill of Horses and Wheat" on Saturday, April 18, 2026, focusing on horses and wheat. 😊
This facility is an experiential space adjacent to the Mugioto bakery, where visitors can enjoy interactions with banei and Dosanko horses, take part in horse-drawn carriage experiences (reservation required), and learn about local resource circulation, all while appreciating the unique values of Tokachi.

Before the opening, the "Horses and Wheat Forum" will be held on Friday, April 17, followed by an opening event on the 18th (Saturday) and 19th (Sunday). 🎵

🔶Horses and Wheat Forum
This forum will discuss the new relationships and possibilities between horses and the local community from various perspectives.
📍Event Overview
・Date: Friday, April 17, 2026, 13:00 - 16:00
・Venue: Beat Museum / Mugioto Horse Park
・Participation Fee: Free (Capacity: 30 people, online streaming available)
📍Content
・Lecture: "New Possibilities for Horses"
・Panel Discussion
・Carriage Demonstration and Ranch Tour
Experts from various fields, including support for retired racehorses, veterinary medicine, agriculture, and local culture, will participate in discussions about the future of horses and the community.

🔶Opening Event Overview
📍Date
April 18 (Saturday) 10:30 - 14:30
April 19 (Sunday) 10:00 - 14:00
📍Main Activities
・1,000-Person Pizza Experience
Participants will create pizzas using Tokachi-grown wheat "Banei Kitano Kaori" and "Tokachi Mush" from the local resource circulation project "Banei to Mushroom to Wheat Circle".
During the event, experience tickets will be distributed to purchasers of a certain amount.
The goal is to provide experiences for 1,000 people over the two days.
・Carriage Experience
Two types of horse-drawn carriages pulled by two horses will circulate within the facility.
・Mobile Sales and Limited Products
Event-exclusive products and bread inspired by horses will be sold by the Masuya bus.