This is the Toyooka Village Tourism Association. Hello to everyone watching the Cool Japan Video!
Toyooka Village, in Shimoina-gun, Nagano Prefecture, is located in the southern part of Nagano Prefecture, in a region known as Minami Shinshu (Southern Shinshu). The village has a population of approximately 6,500.
Compared to much of Nagano Prefecture, Toyooka Village enjoys a relatively mild climate with little snowfall, making it a thriving agricultural community for fruits and vegetables.
On Cool Japan Video, we will be sharing recommended information about Minami Shinshu Toyooka Village, so please enjoy our content.
In this first post, we will briefly introduce some special experience plans and sightseeing spots you can enjoy within Toyooka Village.
■□ Cycling Guided Tours to Fully Enjoy Toyooka Village’s Nature □■
The Toyooka Village Tourism Association offers the following cycling guided tours to allow visitors to experience the village’s natural blessings.
Our cycling tours use E-BIKEs (electric-assist bicycles), making it easy to navigate even uphill slopes♪
Even if you are not used to cycling, our Japan Cycling Guide Association–certified guides will provide support, so you can feel at ease.
◇ Fruit Sweets Plan ◇
This beginner-friendly course takes about two to two and a half hours to complete♪
Harvest seasonal fruit and then enjoy a dessert prepared on the spot by the chef at the local restaurant Cafe & Dining en—an experience you can enjoy year-round.
Taste sweets made from freshly picked Toyooka Village fruit♪
◇ Forest Road Activity Plan ◇
Available for a limited time from late May through the end of August♪
This roughly three- to four-hour course offers thrills and excitement as you ride over bumpy paths you wouldn’t normally take.
After working up a sweat in the midsummer heat, the natural water slide will create an unforgettable memory! After enjoying playing in the river, relax with a takeaway lunch from Toyooka Village.
◇ Exquisite Course Lunch Plan ◇
Available for a limited time from late April through early December♪
This roughly four- to four-and-a-half-hour plan lets you experience harvesting Toyooka Village’s seasonal vegetables.
After harvesting with a local farmer, savor a superb multi-course lunch prepared by a dedicated chef using freshly picked vegetables while enjoying the spectacular view of the Ina Valley below.
◇ Night Tour Overnight Plan ◇
Available for a limited time from late April through mid-October♪
This evening-start plan lets you enjoy sunset cycling and vegetable harvesting in Toyooka Village, followed by a luxurious BBQ dinner prepared by a dedicated chef with a panoramic view of the Ina Valley below. Afterward, you can soak in a ceramic bath and spend the night at Toyo Terrace for a relaxing, indulgent stay.
■□ Must-See Sightseeing Spots in Toyooka Village □■
◇ Roadside Station "Minami Shinshu Toyooka Marche" ◇
A must-see spot showcasing fresh local produce and specialty items. Serving as the regional food market of southern Shinshu, it offers a wide selection of locally grown vegetables and fruits—perfect souvenirs for your Toyooka Village visit.
◇ Fukushima Teppen Park ◇
From the park’s observation deck, you can enjoy panoramic views of the Maeda rice terraces in Fukushima Honmura and the Ina Valley. During winter, seasonal illuminations are also displayed.
◇ Mibusawa Fudo Falls ◇
This waterfall has a 15-meter drop.
It is about a five-minute walk from the prefectural road, so you can visit easily.
(You can also reach it by rental bicycle.)
◇ Weeping Cherry Blossoms at Sasamidaira ◇
This weeping cherry tree reaches about 15 meters in height and is estimated to be over 400 years old.
It is designated as a Toyooka Village natural monument.
■□ Popular Events Loved in Toyooka Village □■
◇ Toyooka Festival ◇
Held each year in November at the Toyooka Village Hall venue, the Toyooka Festival attracts roughly 12,000 attendees in total and is one of the village’s most popular events.
Many food stalls line the venue, and stage events and musical fireworks take place.
■□ Specialty Products of Toyooka Village □■
Toyooka Village produces delicious fresh fruits nurtured by its rich nature, including peaches, apples, Shine Muscat grapes, Ichida persimmons, and pears. The village is also known for matsutake mushrooms, often called the king of mushrooms.
These specialty products are carefully cultivated by local people, and their flavors have impressed many visitors.
In Toyooka Village, you can also enjoy seasonal fruit-picking experiences such as the apple tree owner system and peach picking.
These activities are especially recommended for families, giving children a valuable chance to enjoy nature while learning the importance of food.
Also, at the Vegetable Garden Buffet Restaurant Vegful Kitchen, you can enjoy superb dishes made with fresh vegetables from Toyooka Village in a buffet style.
When visiting Toyooka Village, be sure to fully indulge in the local cuisine!
■□ Enjoy Toyooka Village Tourism □■
Toyooka Village also runs the Toyooka Village Working Holiday program, which offers countryside living experiences and agricultural experiences for those considering relocating to the countryside or starting farming.
Surrounded by Toyooka Village’s great natural beauty, why not escape the daily hustle and find true relaxation?
Cool Japan Video will continue to share recommended and up-to-date information about Toyooka Village, Nagano Prefecture, so please follow us!
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