On November 5 (Sat) and 6 (Sun), 2022, "Cool Japan Expo in NIIGATA" is being held at the Toki Messe Niigata Convention Center "Exhibition Hall" in Niigata Prefecture.
This expo is an exhibition that gathers cutting-edge information in all fields related to Cool Japan content.
It is a place where exhibitors with various products and solutions can interact with visitors from many industries, occupations, and positions.
With about 175 booths, it is a major event where a large number of Cool Japan contents from all over the Japan gather.

【Main Exhibition Genres】
At Cool Japan EXPO in Niigata, booths of various genres are exhibited.
・Nishikigoi related
・Japan sake
・Local beer
・Wine, etc. Alcohol-related
・Agricultural products
・Agriculture, forestry and fishery products
・Manga
・Anime-related
・Traditional crafts
・Cosplay related
・Fireworks
・Embassy
・Overseas companies
・Household goods, interior, healthcare, etc.
・Leisure
・Amusement, accommodation, sightseeing, transportation, experiential services, etc.
・Cosmetics, hair care, etc.
・Manufacturing, craftsmanship, etc.
・Clothes, watches, accessories, etc.
・Artists, creators, venture companies, etc.
・Food, drinks, food, etc.
It brings together all kinds of genres, from modern culture such as anime to traditional crafts that Japan have preserved for a long time.

[Many popular entertainers also appear on stage! ] 】
On the stage set up at the expo venue, celebrities that everyone knows will participate and liven up the venue.
Main performers
Saturday, November 5, 2022
・Wang Lin
・Geiko Furumachi
・RYUTist & courtesea
・CHIBIUNITY
・Gangnam Shinobu × Furumachi Performing Arts Center
・ASHITAKA
・Jonnobi Village Association PR
・Albirex Niigata
・Young cabbage
・Nangu & Niigata Sister

Sunday, November 6, 2022
・Sho Aikawa
・The Sato Brothers
・Toshihiko Nakazawa
・Eri Ogawa
・NGT48
・Hinata & Rafvery
・Jackpot
・Hirokazu Nakamura

【Cool Japan EXPO in Niigata Detailed Overview Information】
Date & Time: November 5 (Sat) & 6 (Sun), 2022 10:00~17:00 (2 days)
Venue: Toki Messe Niigata Convention Center "Exhibition Hall"
Address: 〒950-0078 6-1 Bandaijima, Chuo-ku, Niigata City
Admission: Free
Access by train: Get off at Niigata Station and walk about 20 minutes