NICE TO MEET EVERYONE WHO WATCHES COOL JAPAN VIDEOS! This is the Toon City Tourism and Local Products Association. Located almost in the center of Ehime Prefecture, Ehime Prefecture Toon City is a city full of charm where rich Nature and art culture are comfortably harmonized. We are waiting for you to be healed by the beautiful scenery woven by nature, such as Shirai no Taki and Shiraito Falls. In COOL JAPAN VIDEOS, we will tell you about the charm of Toon City, so please look forward to it. ◆Access Information to Toon City, Ehime Prefecture Toon City is about 30 minutes by car from Matsuyama City and close to the Kawauchi IC of the Matsuyama Expressway, making it very convenient for transportation. Public transportation is also maintained around Yokogawara Station, the terminus of the JR Iyo Railway Yokogawara Line, and is attracting attention not only as a tourist attraction but also as a business and migration destination. You can easily access various sightseeing spots in the city, such as Shirabono Falls, Botchan Theater, Toon City Furusato Exchange Hall Sakura no Yu (Hot Spring), and more. ◆About Toon City, Ehime Prefecture Toon City, with a population of about 33,000 (as of May 2025), is located in the Chuyo Region of Ehime Prefecture. Adjacent to Kumakogen Town, Matsuyama City, and Uchiko Town, the Rich in nature terrain of mountains and plains is attractive. Clear streams Shigenobu River stream the center of the city, Cherry Blossom Tree-lined Path and Cycling Road are maintained along the river, and life with Nature is spreading. ◆History of Toon City, Ehime Prefecture Toon City, which was created in 2004 by the merger of the former Shigenobu Town and the former Kawauchi Town, has developed mainly in agriculture and forestry since ancient times, although it is still a new city. In recent years, we have also been focusing on tourism promotion that takes advantage of the charm of the region, and cultural facilities such as "Botchan Theater" have been born, nurturing the charm of the town together with the Local people. ◆Introduction of Sightseeing spots in Toon City, Ehime Prefecture ・Shirai no Taki Selected as one of the 88 Scenic Views of Shikoku 88, it is one of the Nature Scenic Spots that represents Toon City. It is also known that many literati such as Masaoka Shiki and Natsume Soseki visited and chanted phrases and songs. The waterfall with a drop of 96 meters shows the beauty of each season, but the Ice Waterfall in the middle of winter looks like an ice sculpture and is fantastic and spectacular. ・Shiraito Falls Located in the Shanglin district, this waterfall looks like a silk thread with water streaming down delicately. Spring summer, autumn and winter, you can enjoy the beauty of each and, and in autumn you can also enjoy the contrast with the Autumn leaves. Spot where you can spend a relaxing time in quiet nature. ・Botchan Theater It is a permanent musical theater that is rare in Japan, and is Located inside "Respace City". Original works on the theme of the history and culture of Shikoku and Setouchi are performed, and you can encounter performing arts that make you feel Gari connected with the Local people. ・Toon City Furusato Exchange Hall Sakura no Yu (Hot Spring) It is a Natural hot spring of sodium and carbonated Water salt spring, and it is reputed to be gentle on the skin. In addition to the family bath and sauna, there is also a pool and training room, which is recommended for those who want to spend a relaxing time. ・Cherry Blossom Tree-lined Path along the Shigenobu River About 800 cherry trees are planted along the Shigenobu River, and the entire town is gorgeously colored in Spring. The area around the Minara Bridge Bridge is also popular as a cycling road, and during the Cherry Blossom Festival, Light ups and stalls appear, and it is crowded with Locals and tourists enjoying the arrival of Spring. ◆Recommended Spot for purchasing Souvenirs in Toon City, Ehime Prefecture Toon City Sakura no Yu (Hot Spring) Tourism and Local Products Center sells Fresh Local vegetables, fruits, and processed goods. Use the Tourist Information Center, eat-in space, hometown experience building, and even rental bicycles can be used as a base point for sightseeing. ◆ Introduction of Specialty Gourmet in Toon City, Ehime Prefecture ・Naked barley products Local school lunches are also used in grains unique to Toon City. It is also popular with health-conscious people and is sold as Pearled barley and processed goods. ◆Introduction of Events and Festivals in Toon City, Ehime Prefecture ・Hoccho market This is a local Events Held in at the Tourism and Local Products Center of Sakura no Yu (Hot Spring) in Toon City. Local Gourmet food and specialty products are sold, as well as stage events and experience corners, so you can enjoy it with your family. ・Yokogawara Saturday Night Market This is an annual summer Events where the front of Yokogawara Station on the Iyo Railway becomes a pedestrian paradise. Events rooted in the community include stalls and performances by Local Junior and Senior High School Students. ◆Introducing Tourist Information of Toon City, Ehime Prefecture Toon City is a city full of charm with Nature, culture, and food. We will Broadcasting Recommendations that will make you like Toon City, Ehime Prefecture, so please follow us!

Taisha Senbei Suwa Shop On this day, foodie Kawanishi was drawn in by a sweet aroma and visited Taisha Senbei Suwa Shop. Since childhood, foodie Kawanishi has loved Taisha Senbei’s peanut senbei and castella senbei; they are among his favorite treats. Despite being busy, Mrs. Sasaki, wife of President Sasaki, spoke with foodie Kawanishi. Taisha Senbei’s history began with its founding in Shimosuwa Town near the end of the Taisho era, and the shop moved to Suwa City in 1955. The Suwa Confectioners’ Association roster from 2011 lists the founding year as Taisho 10 (1921), but the source of that information seems unclear. Still, you get the sense that Taisha Senbei belongs to Suwa. When people hear Taisha Senbei, don’t they picture the peanut senbei? Actually, the first item sold as Taisha Senbei seems to have been the castella senbei (unofficial). The peanut senbei bears the name “Taisha” on the snack itself, so people naturally imagine Taisha Senbei means peanut senbei. That’s not the case. At first, castella senbei was the product known as Taisha Senbei. Both peanut senbei and castella senbei have been popular signature items since the founding. I learned this only after hearing the story myself! Taisha Senbei’s origin story says the founder had a close relationship with the chief priest of Suwa Taisha’s Lower Shrine at the time. The priest asked the founder to make distributable treats that parishioners could receive during the Onbashira festival. The senbei the shop then made, called Asahi Senbei (today’s castella senbei), was allowed to be called “Taisha Senbei,” and so Taisha Senbei was born. I was deeply moved to finally learn the origin of a name I had wondered about since childhood. The recipes for Taisha Senbei are fixed in their basic proportions, but the craftsmen adjust them daily according to the season, temperature, and humidity. I believe this deep trust in the artisans is why Taisha Senbei has been loved in Suwa for so long. Taisha Senbei’s recommended products are, of course, all of their offerings, but one item that especially caught my eye was the salted yokan with walnuts. They use large walnuts so generously that you can plainly see big chunks of walnut with the naked eye. It’s a must-buy souvenir for walnut lovers!!! The tourist association reports that visitors from other prefectures often buy Taisha Senbei as souvenirs in Suwa, and the taste prompts questions like “Can this be bought online or at department stores?” That’s how popular it is. When you visit Suwa, please pick some up as a souvenir!!! ◎ Taisha Senbei Suwa Shop 📍 5320-9 Nakasu, Suwa City ☎ 0266-53-2777 ◎ Business hours: 9:00 – 17:15 ◎ Closed: Sundays ◎ Parking: About 10 spaces in front of the shop ◎ Website: http://taisyasenbei.jp//

[That's why it's 🍦🍎 open] The ice cream shop "Yote Kassaiya" at the Roadside Station Kita Shinshu Yamauchi, which used to have a good night in winter, has been open 🍨 since April 26 The sundae topped with a sauce made with plenty of Locally Produced fruit and the Monkey Sundae topped with Soba cookies made with Local Soba flour are popular 🐵🍦 Seasonal soft serve ice cream has a different 🍦 flavor depending on the time of year It is said that 🍓🍑 peaches are next to strawberries It's going to be hot from now on, so come on! !️ !️ !️ * Therefore, what is Kashai ... In the dialect of the Hokushin region of Nagano Prefecture, stop by! It means

Setoushi-kun Pochi Bags New Setoushi-kun goods have arrived! Pochi Bags These are small envelopes for a little tip, a celebratory gift, or pocket money. In Nishiokoppe Village, some people often use them to give pocket money to their grandchildren. Formed last year, the Nishiokoppe Uenshiri Taiko drumming group wanted to liven up the village and thought about ways to raise activity funds, which led to this product. From cutting the paper to packing the bags, members handle everything by hand. We offer a colorful five-piece set and a three-piece set of poche bags printed with the words "Just a little". 3-piece set 250 yen 5-piece set 350 yen They are sold at Roadside Station Kapomarché, Hotel Morimu, and Mori Art Museum Komu. If you’re interested, please pick one up and take a look. Thank you. #Nishiokoppe Village #Hokkaido #Setoushi-kun #Goods #Nishiokoppe Uenshiri Taiko #On Sale

The 2nd Yamaga Waguri Sweets Fair [Trade Show] has begun! Yamaga City is the largest chestnut-producing area in western Japan. This season brings sweets made with those “Yamaga waguri” chestnuts. At each of 11 shops, you’ll find new items not sold last autumn or upgraded versions of previous offerings. Chestnut lovers, please visit each shop. Also, if you complete the survey, you’ll be entered into a draw to win “chestnut goods” and more. Pick up a brochure and be sure to apply. Event period: June 1, 2025 (Sunday) to June 30, 2025 (Monday) Search for “Yamaga waguri”!!

2025 Summer Poster Complete! Summer is just getting started! You might dread another hot summer, but last year’s highest temperature was 33°C (recorded at the weather station in Irouzaki), and we had no extreme-heat days. In other words, Minamiizu Town is a cool retreat. Soak up summer at this seaside escape with its beautiful waters! * Posters are provided free to members of the Tourism Association. * Non-members can purchase the small size (B2) for 500 yen or the large size (B1) for 1,000 yen. * We do not ship posters. Beaches are listed here https://www.minami-izu.jp/?p=we-page-entry&spot=183791&cat=18711&pageno=3&type=spot...

Suwa Karin‑no‑Ki — a bakery committed to Hokkaido wheat and additive‑free dough On this day I, food‑lover Kasai, visited Suwa Karin‑no‑Ki. The owner opened the shop in May 2012 with a strong desire to bake bread that parents can feel safe giving to children and babies. The dough uses wheat from Hokkaido and contains no preservatives, artificial colors, or additives. ・Eggs ⇒ Eggs from chickens raised at the foot of Mount Yatsugatake ・Milk ⇒ Milk from Jersey cows raised on the Nobeyama Plateau ・Sausage and bacon ⇒ Additive‑free, showcasing the natural taste of the meat ・Wheat ⇒ Carefully selected Hokkaido wheat (e.g., Haruyutaka) About 25 types of bread (including seasonal items) are usually on display; when I visited around 2:00 p.m., many items were already sold out. The owner recommends enjoying the bakery's most popular bâtard with a dip of olive oil. I tried a rare matcha‑flavored melon pan and a rusk made from melon pan. The large, American‑style oat cookies were sold out that day, but they are excellent when available. Find your favorite bread and enjoy it! ◎ Bread Workshop Suwa Karin‑no‑Ki 📍 Suwa City Ote 2‑1‑2 ☎ 0266‑55‑4343 ◎ Hours: 10:00 – 19:00 ◎ Closed: Sunday, Monday, Tuesday ◎ Parking: Nawate Parking Lot (parking voucher available for customers who purchase) ◎ Payment: Cash, PayPay ◎ Website: https://treeofkarin.weblike.jp//

We present outing information for Minamiizu Town during Golden Week. ◆Tuesday, April 29 (National Holiday) ・14th Charity Bazaar for the Great East Japan Earthquake Recovery Event 10:00–15:00 Shimogamo Tropical Botanical Garden Food, crafts, local vegetables and more on sale, specialty products from Minamisoma City, Fukushima Prefecture, and photo exhibits https://www.minami-izu.jp/?p=we-page-event-entry...... ・Bridle Experience Day 10:00–15:00 Izu Shimoda Riding Club Session 1: 10:00–12:00, Session 2: 13:00–15:00 https://www.minami-izu.jp/?p=we-page-event-entry...... ◆Saturday, May 3 ・Irozaki Fashion Park 2025 10:00–16:00 at Irozaki Ocean Park Dress up and gather at Irozaki! Various stalls will be available ◆Monday, May 5 (National Holiday)–Tuesday, May 6 (National Holiday) ・Roadside Station Shimogamo Onsen Yunohana Golden Week Event 10:00–15:00 at Roadside Station Shimogamo Onsen Yunohana Ring toss, super ball scooping, and various stalls ◆Until April 30 — Ongoing ・Ihama Margaret Flower Picking https://www.minami-izu.jp/?p=we-page-event-entry...... ◆Until May 5 — Ongoing, inquire for details ・Bamboo Shoot Harvesting (Takenoko Shokudo) Ichijo Bamboo Shoot Village https://www.minami-izu.jp/?p=we-page-event-entry...... ◆Until May 6 — Ongoing, inquire for details ・Strawberry Picking at Baby Berry Farm https://www.minami-izu.jp/?p=we-page-event-entry......

From April 1st, the opening hours of Gono-eki Hotto Kimobetsu have changed. In addition to a fresh produce corner selling vegetables, there is also a dining area, so please drop by during your drive! Gono-eki Hotto Kimobetsu Opening hours: 10:00–16:00 Closed: None Address: 306-3 Kimobetsu, Kimobetsucho, Abuta District, Hokkaido Phone: 0136-55-6755

Marugoto Arao Product Center Marugoto Arao Product Center combines a product hall, a Shodai-yaki gallery, and an information hub. This shop offers proud local specialties made from Arao’s bounty, from nori seaweed harvested from the Ariake Sea and famous pears to Shodai-yaki pottery. Address: 169-22 Haramanda, Arao City (near Manda Pit) Opening hours: 11:00–16:30 Closed: Monday (if Monday is a public holiday, closed the following day) Phone: 0968-57-9960 Parking: Free Access 8 minutes by bus from JR Arao Station Get off at Manda Pit-mae; immediate access https://arao-kankou.jp/sightseeing/specialty/...

2024 Minamiizu Town Photo Contest Results Announced! We have selected six prize-winning works—Grand Prize and Runner-up—across three categories. Submission period: Saturday, June 1, 2024 to Friday, January 31, 2025. Eligible works: Photographs taken between February 1, 2024 and January 31, 2025. Total submissions: 310 entries (two winners chosen from each category). Thank you very much for the many entries that expressed such deep affection for Minamiizu. The results page is as follows. https://minamiizuphoto.mitte-x.istsw.jp/award.html?cn=52...

Komekome Sōmon Tour (Komekome Sōmon Tour) The Shimomachi Sōmon district along the Buzen Highway. Long known as a rice distribution center, this street still retains charming traditional townhouses. Enjoy a special walking tour of the neighborhood called the Komekome Sōmon Tour. There are four stops on the route. This popular tour includes Instagrammable spots and opportunities to learn about the history of rice. 1. Kiya Main Shop A koji maker that preserves traditional methods and remains committed to products rich in the aroma of koji. 2. Chiyo no Sono Brewery A pioneer in junmai sake brewing, ahead of other breweries. 3. Kosenji Temple A temple that houses a sutra repository containing a complete set of sutras donated by the wealthy merchant Munakata-ya. 4. Senbei Workshop A handmade senbei shop that uses carefully selected ingredients and offers a fun senbei-grilling experience. Participation fee: 600 yen (includes a souvenir) Closed: Wednesdays, August 14–17, and during the New Year holidays (Kiya Main Shop, Chiyo no Sono Brewery, and the Senbei Workshop are each available for viewing.) Meeting place: Kiya Main Shop Parking: Chiyo no Sono Brewery parking lot Organized by: Shimomachi Sōmon Association Reservations: Yamaga Onsen Tourism Association TEL. 0968-43-2952 Please register by the day before the tour (cancellations by the day before are accepted; same-day cancellations will be charged 50% of the participation fee). Some sites may be unavailable depending on the season or other circumstances. The order of shops visited on the tour may change depending on the number of participants and other factors.

Hello! This is the Yamaga Onsen Tourism Association. Yamaga Onsen is a famous hot spring in northern Kumamoto Prefecture with a history of over 1,300 years. Its waters are characterized by alkaline simple hot spring quality, known for enhancing skin beauty. The water is clear and colorless, tasteless and odorless, with temperatures ranging from 39 to 45°C. This account will share recommendations and the latest information about Yamaga Onsen, so please follow us! ◆About Yamaga Onsen, Kumamoto Prefecture You can enjoy flowing-only (gensen-kakenagashi) hot spring water at many inns, and there are plenty of outdoor baths and family baths available for day use, making the area beloved by both visitors and locals. The town offers a historic atmosphere, and popular sights include Yachiyoza Theater and the Buzen Highway. ◆Access to Yamaga Onsen Yamaga Onsen is conveniently accessible from Fukuoka. By car: Take the Kyushu Expressway and exit at Kikusui IC or Ueki Interchange; it takes about 1 hour and 10 minutes from Fukuoka City. By bus: Take the Hinokuni Bus from Fukuoka Tenjin to Yamaga Bus Center, about 1 hour and 20 minutes. From the bus center, hot springs and attractions are within walking distance. ◆History of Yamaga Onsen Yamaga has long been a hot spring town. In the Edo Period it prospered as a post town along the Buzen Highway, where many travelers stopped for healing baths. In the Meiji Era the playhouse Yachiyoza was built, adding cultural appeal to the hot spring area. Today, the town continues to enchant many visitors as a hot spring town where history and tradition live on. ◆Popular attractions in Yamaga Onsen ・Buzen Highway The Buzen Highway runs through the heart of Yamaga Onsen and preserves the historic streetscape of an Edo Period post town. Along the cobblestone road you will find white-walled townhouses and old folk houses, perfect for a stroll through a retro atmosphere. Cafes and souvenir shops dot the area, making it an ideal spot to buy local specialties. ・Sakura-yu Hot Spring Sakura-yu, a symbol of Yamaga Onsen, is a public bathhouse with roots in the Edo Period. It was restored in 2012 as one of Kyushu’s largest wooden hot springs using traditional Japanese construction methods. The spacious main bath retains the charm of wooden architecture and offers flowing-only hot spring water. It’s an easy place to enjoy a soak between sightseeing. ・Yachiyoza Theater Built in 1910 (Meiji 43), Yachiyoza Theater was designated a National Important Cultural Property in 1988 (Showa 63). It features lavish ceiling paintings and a revolving stage, and performances are still held today. You can tour the interior and experience the atmosphere of this historic theater. ・Yamaga Lantern Folk Art Museum This facility exhibits Yamaga City’s traditional craft, the Yamaga lantern. Inside, you can admire the beauty of gold lanterns made from delicate Japanese paper and learn about their production process. ・Kongojoji Temple / Stone Gate Kongojoji Temple, with a history of 1,300 years, features an imposing Stone Gate that evokes foreign lands. ◆Local specialties and souvenirs of Yamaga Onsen ・Lantern Monaka Lantern Monaka is a signature confection of Yamaga Onsen shaped like a gold lantern. Its crispy wafer shell is filled with delicately sweet red bean paste, making it a popular souvenir. ・Yamaga Yokan Made in the traditional way, Yamaga Yokan is known for its gentle sweetness and moist texture. It pairs well with green tea or coffee and is a welcome gift. ◆Events and festivals at Yamaga Onsen ・Yamaga Lantern Festival Held annually on August 15 and 16, the Yamaga Lantern Festival is one of Kyushu’s premier summer events, when the whole town glows with mystical light. The Thousand Lantern Dancers, where more than a thousand performers dance gracefully, is a breathtaking sight. ・Yamaga Lantern Romance: A Hundred Flowers, A Hundred Lights Held every winter, Yamaga Lantern Romance: A Hundred Flowers, A Hundred Lights welcomes visitors with enchanting lights created from Japanese umbrellas and bamboo installations along the historic streets. The Buzen Highway is illuminated at night, offering photogenic scenes unlike any other time of year. ◆Enjoy Yamaga Onsen in Kumamoto Prefecture Yamaga Onsen is a hot spring town known for waters that beautify the skin and for its historic attractions. In addition to overnight stays, there are many outdoor baths and family baths available for day visitors, and the area consistently ranks highly on hot spring lists. Beyond the baths, Yamaga Onsen offers diverse pleasures—local cuisine, traditional crafts, and festivals—so please come and visit.

Commemorative towels celebrating the 100th anniversary of atami station are on sale now! A vending machine has been installed next to the ticket gates at atami station.

📍Tsumago inn (Tsumago-juku) For travel memories and gifts for someone special. Buy local products or artisans’ creations as proof that you visited on your own two feet. Every time you see them, the memories come flooding back—that’s the magic of souvenirs. These days people talk more about experiences than things, but cherish the spark in your heart…💗💭

Jewelry Ice 2025 Jewelry Ice · Harunire Tree Adventure Experience 😊 “Jewelry Ice” refers to chunks of ice that break free from the Tokachi River, drift out to the Pacific, and wash up on the Otsu Coast at the river mouth. Their beauty as they sparkle in the sunlight is utterly mysterious ✨ Why not come see this natural phenomenon of Tokachi’s severe cold and the Tokachi River known as “Jewelry Ice”? The second photo shows the state of the Jewelry Ice from yesterday 🎵 At the rest area we offer warm drinks, shells and Jewelry Ice goods, and local seafood, so please drop by if you like 😄 This plan also includes a visit to Toyokoro’s symbolic tree, the Harunire Tree 🌳 For inquiries, contact Hokuto Taxi 🚕 ☎️0155-67-5681 (9:00–17:00)

Wakamasu Bakery 🥖 @wakamasu_bakery (Instagram) A beloved shop frequented by regulars, I visited Wakamasu Bakery. The bakery has run for three generations from the founder to the current owner, moving from the original Ina shop to Suwa, and has continued for 99 years! Today, the owner and her father bake the bread together 🍞 Wakamasu began in Ina in the great-grandfather’s time, and the shop is linked to Nagano’s soul food, the gyūnyū pan (milk bread)!!! Pop-up signs in the shop explain the products and highlight their commitment to domestic wheat and sudakito (sudaki sugar), a mineral-rich sugar made from 100% cane. Their beloved “Milk Ball” is famous, and many regulars come just for it 🥖 ・A long-time favorite, the soft French-style roll filled with milk cream: the Milk Ball ・Owner’s pick: Cream Bread filled generously with homemade custard cream ・A recent hit: Croque Monsieur with homemade béchamel sauce, ham, and cheese ・Four kinds of sandwiches and two kinds of savory baked breads are available. ◎ Wakamasu Bakery 📍 4-11-10 Kogan Street, Suwa City ☎ 0266-52-3488 ◎ Business hours: 8:00 – 16:00 ◎ Business days: Thursday, Friday, Saturday ◎ Homepage: https://www.instagram.com/wakamasu_bakery/... Regular customers are hooked on Wakamasu Bakery’s Milk Ball! The owner’s great-grandfather started Wakamasu Bakery in Ina. Wakamasu Bakery has been in business for 99 years. Later, the owner’s father moved the shop to its current location in Suwa. Today, the owner and her father bake the bread together. Between you and me, Wakamasu Bread is connected to gyūnyū pan (milk cream bread). Nowadays the owner uses domestic wheat and sudaki sugar (a Japanese sugar rich in minerals). She is particular about ingredients. These are the regular offerings: ・Regular customers come for the Milk Ball. ・The owner’s recommendation is Cream Bread with homemade custard cream. ・A recent trend is the croque monsieur with homemade béchamel sauce, ham, and cheese. ・Four kinds of sandwiches and two kinds of cooked breads. ◎ Wakamasu Bakery 📍 4-11-10 Kogan Street, Suwa City ☎ 0266-52-3488 ◎ Business hours: 8:00 – 16:00 ◎ Business days: Thursday, Friday, Saturday ◎ Homepage: https://www.instagram.com/wakamasu_bakery/...

Stickers and magnets are also popular 💖 As I briefly introduced in Stories before, there are other tourism bureau original goods besides long sleeves and washcloths! The first and second photos are stickers! And the third one is a magnet! There are people who have conquered all types, those who have arranged each theme, and those who are chosen by their favorite colors and patterns, and it is fun to choose from several types. 🐒🍎♨️⛷ Perfect not only for yourself but also for small Souvenirs! ！ https://www.info-yamanouchi.net/2024/12/04/%e8%a6%b3%e5%85%89%e5%b1%80%e3%81%ae%e3%82%aa%e3%83%aa%e3%82%b8%e3%83%8a%e3%83%ab%e3%82%b0%e3%83%83%e3%82%ba%e3%81%8c%e5%ae%8c%e6%88%90%e3%81%97%e3%81%be%e3%81%97%e3%81%9f/...

The Tourism Bureau's original goods are now 🥳👏 on sale We did design production + product development ✨️ with the four themes of Hot Spring, Skiing, Agricultural Products, and Monkeys that Yamanouchi Town is proud of The concept is "Yamanouchi Retro" 🕰🎥🎞 It's a nostalgic but cute design with a retro theme! In addition to long sleeves and washcloths, there are also magnets, stickers, sacoche and Ballpoint pens! I would be very happy 🥰 if many people could pick it up for everyday wear and memories of your trip It is only sold at the Yamanouchi Information Center opposite Yudanaka Station!

🎍 Izumi City Izumi Station Tourist Specialty Products Hall "Hiraisato" Year-end and New Year business hours 🎍 This is a notice about the change in business hours during the year-end and New Year holidays of the Izumi City Izumi Station Tourist Specialty products Museum "Hiraisato". 🌅December 30 (Mon) 8:30~19:00 (Regular business) 🌅December 31 (Tue) 8:30 a.m. – 4:00 p.m. 🌅 ︎ January 1 (Wed) Closed 🌅 ︎ Thursday, January 2 9:00-19:00 (shortened business hours) * From Friday, January 3rd, it will be open as usual (8:30-19:00). Use the Hirai Car parking lot can be used 24 hours a day, but it is expected to be crowded during the year-end and New Year holidays. If you Use the Shinkansen, please Use the JR Car parking lot.

2024.12.03 Maruyasu Tanakaya Main Store Once again, Kasai — a self-confessed foodie — was lured by the sweet aroma and paid a visit to Maruyasu Tanakaya's main store. Despite his busy schedule, Mr. Tsuchihashi, the company's Managing Director, kindly spoke with us. The main store sits near Lake Suwa, and they also operate a Kamisuwa Ekimae store near Kami-Suwa Station, giving them two locations in Suwa City. Maruyasu Tanakaya began in 1929 in front of Kami-Suwa Station. This year marks their 95th anniversary, making them a confectionery and cake shop with a proud history. When you think of Maruyasu Tanakaya, the Cheesecake Entremet, available by mail order, comes to mind! Beauty advisor Chizu Saeki helped bring it wider recognition. The Cheesecake Entremet itself has been a beloved flagship product for 40 years. They offer nationwide shipping, so people across Japan can enjoy it. Although Maruyasu Tanakaya is strongly associated with Western-style confections, they originally made Japanese sweets. The yokan (sweet bean jelly) preserves recipes from those early days. Because they previously supplied azuki beans and rice, they make yokan from carefully selected azuki beans—please enjoy it as well! Mr. Tsuchihashi's top recommendation is "Shinano no Kuni" — a butter castella sponge cake studded with chopped chestnuts and coated in a refreshing lemon cream. Named after the prefectural song "Shinano no Kuni," it has been loved for about 50 years. On the side of the wrapping paper you can even see the old provincial name 'Jūshū' (literally 'Ten Provinces'), a reference to the line 'Shinano no kuni wa jūshū ni…' from the prefectural song. I love that packaging so much that I even use the previous design as teaching material (laughs). Maruyasu Tanakaya offers many sweets and has a seating area. Come and enjoy tea time with friends and savor their treats. ★ Maruyasu Tanakaya Main Store 📍 3-1421-1 Takashima, Suwa-shi, Nagano Prefecture ☎ 0266-52-0126 ◎ Business hours: 10:00 – 19:00 ◎ Regular holiday: Closed on Wednesdays ◎ Online shop: https://www.suwa-tanakaya.jp/products/list... ◎ Homepage: https://www.suwa-tanakaya.jp// They have another branch close to Kami-Suwa Station. They started in 1929, so this year is their 95th anniversary. Many Japanese traditional sweets shops have long histories. On this day, Mr. Tsuchihashi, the Managing Director, talked with me. Their shop’s famous product is Cheesecake Entremet. It has been loved for 40 years. Numerous media and magazines have spotlighted the Cheesecake Entremet. They operate an online shop and offer nationwide shipping, so please enjoy it at home. I had pictured Maruyasu Tanakaya making Western-style sweets like the Cheesecake Entremet, but I was mistaken. At the beginning, the shop produced Japanese traditional sweets. The yokan remains as it was back then. Mr. Tsuchihashi’s recommendation is Shinano no Kuni. It is a butter sponge cake with finely chopped chestnuts inside, finished with lemon cream on the outside. Sounds delicious, right? Absolutely! They offer many kinds of sweets. If you visit Suwa City, please try them—I’m sure you’ll like them! ★ Maruyasu Tanakaya Main Branch 3-1421-1 Takashima, Suwa-shi, Nagano Prefecture ☎ 0266-52-0126 ◎ Business hours: 10:00 – 19:00 ◎ Regular holiday: Closed on Wednesdays ◎ Online shop: https://www.suwa-tanakaya.jp/products/list... ◎ Homepage: https://www.suwa-tanakaya.jp// https://www.suwa-tanakaya.jp/products/list... https://www.suwa-tanakaya.jp//

Omachi City character Omapyoun desktop calendar The New Year is about ten days away✨ How about placing an Omachi City character Omapyoun desktop calendar on the corner of your desk for 2025? Sales are at Iezura Omachi Specialty Shop (until January 7) and Okumura Printing📆 It comes with a bonus running through March 2026✨ https://kanko-omachi.gr.jp/news/90521/...

Actually, on December 1st, Kamisuwa Shizune from the “Onsen Musume” project suddenly appeared at the Suwa City Tourist Information Center inside JR Kami‑Suwa Station!!! Her voice actress is Nanaka Suwa! ◆What Onsen Musume Is Onsen Musume is a regional revitalization project created to promote the attractions of hot spring towns and tourist spots across Japan to domestic and international audiences through various content such as anime, manga, characters, and voice actors. Previously, Shimosuwa Watanon lived in Shimosuwa Town, but Kamisuwa had not yet appeared. With yesterday’s appearance in Kamisuwa, the twins—Kamisuwa Shizune (older sister) and Shimosuwa Watanon (younger sister)—finally managed to be together yesterday! Thank you for waiting. At the information center, we sell one can badge per person (up to two) and acrylic keychains (one per person). Customers who purchase a total of 1,500 yen or more will receive an original sticker! Please come safely! We look forward to welcoming you from the bottom of our hearts!

UMIKARA Takahama District Traveling with fish market "UMIKARA" Freshly caught seafood from the fishing port is lined up at "UMIKARA Market" Shop "UMIKARA select" where original Specialty Products are lined up that are perfect for Souvenirs "Umikara Shokudo" where you can enjoy menu using Fresh seafood and Local vegetables The rooftop open terrace "UMIKARA TERRACE" where you can enjoy fish snacks while enjoying a great location. It is a combined fish and food market specializing in sea feasts. 〇Basic Information〇 【Address】 5-1 Shiodo, Takahama Town, Oi-gun, Fukui 【Inquiry】 TEL：0770-72-3528　/　FAX：0770-72-3538 business hours 【UMIKARA Market】9:00～20:00 【UMIKARA select】9:00～16:00 【Umikara Shokudo】10:00~15:00(LO14:30)/ 18:00〜22:00(LO21:30)*Dinner only on Saturdays and Sundays 【Umikara Terrace】10:00~16:30 (Open only on Saturdays, Sundays, and the day before holidays from May ~ September) Regular holiday Year-end and New Year holidays Free Car Parking: Approx. 70 cars

Souvenirs from Taiki Town ~Winter Seafood Souvenirs~ Facing the Pacific Ocean, Taiki Town offers a bounty of delicious seafood. This season is perfect for salmon roe, whelks, and shishamo smelt! You can buy them at Roadside Station Kosumoru Taiki. Also on sale is a frozen product of the “legendary giant clams,” which are caught only once a year when the fishery opens. Be sure to pick some up as souvenirs from Taiki Town!

Nov. 27th in 2024 Today, the gluttonous Kasai went to a Japanese sweets shop for research again!!! It's Engetsu-dou Hompo Fukushima branch! But, everyone, do you notice anything in the pictures? Look! Look!!! I was so excited to go to Engetsu-dou that I forgot to take a picture of the shop's exterior... I'm really driven by my appetite... I'm ashamed... I'll make sure to do it next time! I spoke with Mrs. Katagiri, the proprietress of Engetsu-dou Hompo! It seems that they started with a different shop name 78 years ago (Showa 21), before it became Engetsu-dou. At first, it was in front of Kamisuwa Station! Four years later, they expanded to Kowada, and eight years after that, to Shimizu. Now, they have the Shimizu store and this Fukushima store, which opened in 1992, offering Japanese sweets at two stores in the city!!! The proprietress's recommendations are the revived "Kojou Monaka" and "Kabuto Monaka"!!! There are about four types of Monaka, and there are many different kinds. According to the proprietress, "Each Japanese sweets shop has a different red bean paste, so it's fun to try and find your favorite!" Also, she said "Recently, the number of foreign customers has been increasing little by little, and I think they may be paying attention to red bean paste because it is lower in calories than Western-style cream." ◎ Engetsu-dou Hompo Fukushima branch 📍Nakasu-Fukushima, 5398-1 Suwa city, Nagano Pref. ☎ 0266-58-1547 ◎ Business hours: 9:00 ~ 19:00 ◎ Regular holiday: Shimizu and Fukushima stores, every Tuesday ◎ Engetsu-dou Hompo Shimizu branch 📍Shimizu 1-2-12 Suwa city, Nagano Pref. ☎ 0266-52-1543 ◎ Business hours: 9:00 ~ 19:00 Nov. 27th in 2024 Today I went to Engetsu-dou Hompo which is Japanese traditional sweets (Wagashi) shop in Suwa city! “Wa” means Japan. “Gashi” means sweets. So, Japanese traditional sweets call Wagashi? They have two shops in Suwa, Shimizu-machi area and Fukujima area. I went to Fukujima location. Don’t you notice about pictures??? Did you? I was focus for Wagashi… That’s why I forgot to take a picture about Engetsu-dou’s exterior… That’s big mistake! Horrible!!! I’m so sorry about that. I’m gluttony. Wagashi was right front of me, I lost from Wagashi’s temptation. So, I forgot took the shop’s exterior photo… Ms. Katagiri (landlady) introduce her shop and Wagashi. They founded in 1946. About 78 years. The shop was front of Kamisuwa station. They started with the different name of the shop. It became Engetsu-dou in 1950. Shimizu-machi branch opened in 1958. Fukujima branch opened in 1992. I asked her, “what is your recommendation Wagashi?” She told me Kojou Monaka and Kabuto Monaka. Monaka is a Japanese sweet that is bean‐jam‐filled wafers. Also, she said “You can enjoy Wagashi every season, and each shop has original sweetened red bean paste. So, you can enjoy to find your favorite shop. Now, gradually increasing foreign customers. I think they realized Wagashi is less than calories compare to cake.” ★ Engetsu-dou Hompo Fukushima branch 📍Nakasu-Fukushima, 5398-1 Suwa city, Nagano Pref. ☎ 0266-58-1547 ◎ Business hours: 9:00 ~ 19:00 ◎ Regular holiday: Shimizu and Fukushima stores, every Tuesday ★ Engetsu-dou Hompo Shimizu branch 📍Shimizu 1-2-12 Suwa city, Nagano Pref. ☎ 0266-52-1543 ◎ Business hours: 9:00 ~ 19:00

Anata Terasu: Tea, Healing, Fortune-telling, and Goods Today, Saturday, November 30, Anata Terasu took place at Miyazaki Sabo’s Barber House ☺️🍀 This event, which was also held in summer, is now at Volume 5 🖐️💡 A wood-burning stove warmed the shop, giving a gentle, happy warmth 😌💕 A wide range of fortune-telling and healing services were available 🫶 I asked Hikari Therapy for a guardian reading and a channeled message this time 🤗 I was surprised by some unexpected results 😳 but they might indeed be true 🤭 I felt encouraged to keep the messages in my heart and live joyfully 💪✨ While others waited for healing services, they relaxed, chatted, and enjoyed delicious tea, chiffon cake, and bread 🍵 Healing goods like warm items and other soothing accessories were on display, making for a lovely event where time flowed slowly ☺️✨ Actually, I’m typing this post while eating the hojicha chiffon cake I bought… and it’s unbelievably delicious 🥹💕 The rich hojicha flavor and moist chiffon texture are perfect… If you get the chance, please try it ✨ This was a rewarding event recommended for anyone who’s always busy and feeling a bit short on mental space 🥰

That day, greedy Kawanishi visited a wagashi shop he had long been curious about! It was Koshido, located in Suehiro, Suwa. I spoke with President Kurita. To my surprise, this long-established wagashi shop has been in business for 99 years since Taisho 14 (1925). The current president appears to be the third generation. By chance, five days before my visit, a local newspaper ran a story saying students from Suwa Jitsugyo High School had designed the shop’s classic packaging and stickers. Even amid such history, I was charmed by this flexible approach and arranged an appointment. According to the president, the Suwa Confectioners’ Association once included 60–70 shops, and many were in the city, but now only 17 remain. I want to cherish the wagashi culture left by earlier generations and pass it on. I personally love anko (sweet red bean paste), so I’ve always liked wagashi. That day I learned that wagashi can be enjoyed in every season, and I gained new insights!!! In spring there are sakura-mochi and kashiwa-mochi; for the equinoctial week there are botamochi and ohagi; in autumn there are inoko-mochi and tsutsugayu, and more. I hope to introduce these delicate and delicious wagashi to everyone! ◎ Koshido 📍 Suehiro 12-12-9, Suwa, Nagano Prefecture ☎ 0266-52-0920 ◎ Business hours: 9:00 – 18:00 ◎ Regular holiday: Closed Wednesdays ◎ Online shop: www.okashi-net.com/mall/koshido/ That day, I went to Koshido, a traditional Japanese confectionery shop in Suwa. Mr. Kurita is the shop’s president and craftsman. The shop has been open for 99 years, and he is the third generation. On November 9th, I saw a newspaper article about the shop: students from Suwa Jitsugyo High School designed stickers for the product. He told me that long ago there were 60–70 wagashi shops in Suwa city, but now only 17 remain. I feel it’s important to preserve this great tradition for future generations. I didn’t know wagashi could be enjoyed across the four seasons! It’s true. In autumn there are dango, inoko-mochi, and tsutsugayu; in spring there are sakura-mochi and kashiwa-mochi, among others. I still have much to learn about traditional Japanese sweets, and I will continue to write about seasonal wagashi from now on! ◎ KOSHIDO 📍 Suehiro 12-12-9, Suwa, Nagano Prefecture, Japan ◎ Tel: 0266-52-0920 ◎ Business hours: 9:00 – 18:00 ◎ Regular holiday: Closed on Wednesdays ◎ Online shop: www.okashi-net.com/mall/koshido/

[Notice] Akindo Market♪ Today (15th) and tomorrow (16th) — two days only!! At Roadside Station Iwanai, Japan Asparagus Co., Ltd.'s new products: two vegetable powders ★ Pumpkin powder ★ Burdock powder Both are 1,080 yen (tax included)! Manufactured using superheated steam. They concentrate the natural flavors of the ingredients and deliver the full umami of the vegetables! Additive-free and safe! They can also be used for baby food, which is usually time-consuming to prepare #👶 Plus, they are great for baking and soups — many uses♪ We hope you'll give them a try🙏 *Please note: Ramen Houryu listed on the flyer is closed unexpectedly due to store circumstances.* It's a once-a-month event where you can shop for bargains at stores throughout Iwanai-cho〜

Yama no Ocha Sakamotoen Autumn Warehouse Sale Today, Sunday, November 10th, the “Autumn Warehouse Sale” took place on the grounds of Sakamotoen 🍵✨ Sakamotoen’s booth offered discounted teas, and shoppers who spent over ¥2,000 could enter a raffle—what a deal 😳👏 There were also light food stalls, food trucks, and booths selling crafts and relaxation services, creating a calm, pleasant atmosphere 😌💕 A fill-a-bag of mandarins for ¥500 drew challengers who expertly piled the bags full—watching their skill made me laugh out loud 🤣🤣🤣 The festival’s highlights, the hojicha latte and matcha latte, were truly delicious and ordered by many 🤤 I couldn’t stop at the hojicha latte I bought first and ended up enjoying a matcha latte too 🤭 Simply perfect ✨ Inside the building, beautiful kyusus and Sakamotoen’s tea products lined the shelves 😳💡It was pure luxury to imagine brewing tea with a favorite kyusu while browsing the many tea varieties 🥹… Although it rained, everyone relaxed and smiled as they enjoyed their tea, making it a lovely festival 😌💕