From January 27, 2026, local sake sales begin🍶 At roadside station iwanai, we offer “Junmai Daiginjo Yama” and “Junmai Ginjo Umi” in 720ml and 300ml bottles♪ *Amazake is not available for sale. Prices are as follows ⇩ “Junmai Daiginjo Yama” 720ml 2,970 yen (tax included) 300ml 1,485 yen (tax included) “Junmai Ginjo Umi” 720ml 2,200 yen (tax included) 300ml 1,100 yen (tax included) “Junmai Daiginjo Yama” polished rice ratio 45% It has a fruity, clean taste without off-flavors, making it an excellent match with snacks like cheese! “Junmai Ginjo Umi” polished rice ratio 60% Enjoy it as a table sake that brings out the best in dishes such as sashimi It won the gold prize in the Junmai category at the 2023 new-sake tasting contest hosted by the Sapporo Regional Taxation Bureau✨ We look forward to seeing you♪

※This gift campaign is open to registered Miyoshi Tourism Ambassadors only. “Posting a review (impressions) on Instagram” is a condition to participate in this campaign, which lets you experience a “Miyoshi Specialty”🖊️ ◼︎“Miyoshi Specialty” Experience & Review Campaign Application period: Monday, January 26, 2026 – Sunday, February 1, 2026 Winners announced: Tuesday, February 3, 2026 ※Only winners will be contacted. Please reply with the required information by the deadline stated in the winning notification. ◼︎List of Miyoshi Specialties A total of 30 winners will be selected, five winners for each item🎁✨ A. Western-style liqueur cake (10 pieces) B. HIROSHIMA NOH BREWERY 3-bottle set C. Good Morning Fruit Breakfast Set D. Cheese manju (6 pieces) E. Hojicha syrup & habu grass tea set F. Mountain yam energy set ※Items A and B contain alcohol. If you are sensitive to alcohol, please refrain from applying. Applicants under 20 years old cannot apply for item B. ◼︎How to apply After registering as a Miyoshi Tourism Ambassador, apply via the official LINE account. ◼︎How to register as a Miyoshi Tourism Ambassador If you are not yet registered as a Miyoshi Tourism Ambassador, sign up via the link below → then register with the official LINE account from the auto-reply email♪ https://miyoshi-daisuki.com// ◼︎Eligibility requirements ・Be a registered Miyoshi Tourism Ambassador ・Have an Instagram account and post with a public profile ・If selected, be able to post a product review (impressions) on Instagram ・Be able to complete a survey after the gift campaign ◼︎Notes ・Shipments are scheduled for around mid-February. ※Because the campaign aims to have winners experience Miyoshi specialties and share them on Instagram, entries from private (locked) accounts will not be selected. We look forward to applications from everyone who loves Miyoshi City💕☺️ https://miyoshi-daisuki.com//

"Gyugyutto, a compact roundup of tourist information" At the recent Okhotsk Fair held at Chi-Ka-Ho we distributed an A4 double-sided summary of Nishiokoppe Village tourist information. Eat, stay, play, shop… I thought about what first-time visitors to Nishiokoppe Village would want to know and carefully selected information, so I decided to post it on social media too! 〇 Access Since the event venue was sapporo station I looked into travel options from sapporo station to Nishiokoppe Village. It takes about four to six hours by car 🚙 It’s a bit of a short road trip. There are gas stations in the village, so you can feel reassured if you come by car 🙌 〇 Eat, stay, play… Some facilities are open only in summer. In addition to the images, there are events and outdoor activities you can enjoy in nature. 〇 Souvenirs You can buy souvenirs not only at Roadside Station Kamu and Hotel Rimu but also at local shops. Some items are offered as hometown tax return gifts (furusato nozei) and some are available from online shops ✨ Hometown tax sites >> Satofull, Rakuten Furusato Nozei, Furusato Choice > Milk Design, which handles grass-fed milk > Seto Beef Farm, which grows and sells vegetables - Last year, Nishiokoppe Village released a new tourism pamphlet that provides more detailed introductions to each facility’s appeal and basic information. For general tourism inquiries, please feel free to contact the Nishiokoppe Village Tourist Information Center the Rizumu. 📞 0158-85-7125 📩 ni.kankouannai at mark gmail.com #Okhotsk #Access #Stay #Eat #Drink #Shop"

On Wednesday, January 14 and Thursday, January 15, 2026, we will hold an Iwanai Onsen PR event on the second floor Center Plaza of New Chitose Airport. Hot spring hand baths experience ♨ Tastings of craft beer from Iwanai-cho 🍺 Information about the hot spring and town tour “DISCOVER IWANAI,” and a small gift for those who complete our survey♪ Although Iwanai Onsen sits right next to the Niseko area, it is a quiet port town hot-spring destination surrounded by sea and mountains ♨ It has earned nationwide recognition as a beautifying hot spring. Rather than a bustling tourist spot, this is a place we want people to discover who seek quiet, unhurried time with the hot springs. Meet us at the airport, and next time meet us on site. Whether you live nearby or are passing through on a transfer, please feel free to stop by!!! Local specialties will also be on sale at the event booth. Take this chance to get to know Iwanai-cho!!

We would like to inform you of the Saijo Tourism & Exchange Center’s opening hours during the New Year holidays. December 31, 2025 (Wednesday) and January 1, 2026 (Thursday, national holiday): 9:00–16:00 On all other days: 9:00–18:00 (retail until 17:30) Open year-round Please note that both the Shinji Sogo Memorial Museum and the Shikoku Railway Cultural Center on the same premises will be closed all day on the above two dates. Thank you very much to everyone who visited us this year. We look forward to your continued support next year.

Notice of Year-end and New Year Business Hours Thank you for always visiting Roadside Station Ashoro Ginga Hall 21. Our year-end and New Year business hours are as shown in the attached image. Thank you for visiting us many times this year. We look forward to your continued support next year.

Ashoro Hidamari Farm’s BLANK HARD CIDER WORKS cider “00 L#2 (Ale)” won the top prize in the taste judging at the Japan Cider Awards 2025! Using ale yeast commonly employed in beer brewing, the ale’s top-fermenting character minimizes contact between the liquid surface and air, producing a fruity, richly aromatic flavor. In-bottle secondary fermentation allows the yeast—the main component of the lees—to self-break down into amino acids and peptides, adding depth and complexity to the cider. Quoted from the official online store. Our Roadside Station also sells several ciders, including the award-winning “00 L#2 (Ale).” Please pick one up when you visit! Price: ¥1,100 per bottle (tax included) Note: Cider is an alcoholic beverage made from apples. We do not sell to anyone under 20 years old. BLANK HARD CIDER WORKS official website https://blank-hardcider.com// BLANK HARD CIDER WORKS official online store https://blank-hardcider13.stores.jp//

🍅✨[New Release!]✨🍅 Announcing the launch of "Kimobetsu Tomato Liqueur"! This liqueur uses fresh tomatoes carefully grown by Takaha Farm in town. It contains a generous 50% tomato juice, creating a fruity liqueur. Made possible with the cooperation of Hori Store, Yoichi Liqueur Factory, JA Shinotaru, and Kimobetsu Tourism Association, this is the taste of Kimobetsu! Serve chilled and enjoy neat. Please try it once 😊 Available at Seven-Eleven Kimobetsu Town Store and Kimobetsu Tourism Association

[Notice] From November our hours change to winter hours! Thank you for always visiting Roadside Station Iwanai. We appreciate your support. Our facility will be open from November 1 through April 20 of the following year. Opening hours are 9:00 to 17:00. The facility is closed every Monday. ※If Monday is a public holiday, the following Tuesday will be closed. Please note that the stamp rally stamps will follow the same hours and closed days stated above. We look forward to welcoming you during the winter season 😊 Roadside Station Iwanai🐟

The Sakai Station Tourist Information Center offers plenty of Sakai goods that make perfect travel mementos. Alongside classic sweets, you’ll find a lively selection of unique items inspired by the World Heritage kofun burial mounds!🔑 The standout is a collaboration keyholder featuring Hello Kitty and the kofun—available in two limited designs. Both are irresistibly cute, so be sure to grab them both! 🎨 The acrylic figure stand actually doubles as a keyholder in a convenient 2-way design—you can display it or attach it to your bag and take it with you. 📚 You’ll also find stationery useful for work or study, like sticky notes, clips, and masking tape, plus portable glasses cloths and popular magnets! From practical items to collectible pieces, there’s something for everyone.😊 Be sure to pick up your Sakai souvenirs at the Sakai Station Tourist Information Center!

Pigeon Home Products, a maker and seller of skincare items, teamed up with Atami City to develop a hand cream blended with Atami hot spring water called YUKUMI. This new souvenir uses Atami’s hot springs and adds a fresh option to local gift choices. The product name comes from “yukumi dochu,” the historic practice in which the Tokugawa family had hot spring water transported from Atami to Edo Castle. Local designers contributed to a package inspired by retro bathhouse tiles. The cream keeps fingertips moist and silky. It features a plum scent inspired by Atami Plum Garden, offering a subtly sweet, refreshing aroma that helps create a relaxing effect. The product was developed to soothe both hands and the spirit. When you visit Atami, please consider buying one for yourself or as a gift for someone special! Atami Hot Spring Water Hand Cream “YUKUMI” On sale from: October 1, 2025 Price: 1,000 yen for a 50 g tube (tax included) Manufacturer and distributor: Pigeon Home Products Co., Ltd. ● Retailers as of October 1: ・Marutaka Specialty Shop (Heiwa-dori Shopping Street, in front of atami station) ・Sugiyama Specialty Shop (Heiwa-dori Shopping Street, in front of atami station) ・Marufuku Specialty Shop (Heiwa-dori Shopping Street, in front of atami station) ・Marufuku Takahashi Specialty Shop (Nakamise Shopping Street, in front of atami station) ・Atami City Tourism Association (Shinsui Park, Nagisa-cho, Atami)

Moncher × Gokase Grapes 🍇 I visited the Gokase grape collaboration now on sale at Moncher Seasons in Hakata Hankyu.✨ The cakes displayed in the showcase looked as delicious as they sounded… 🍰 A kind staff member showed me the cakes made with Gokase grapes. 👀 They said the collaboration has been widely promoted, and some customers come specifically for the cakes featuring Gokase grapes. 😆 I tried the soft-serve made with Campbell Early grapes. 🍦 The soft-serve wasn’t overly sweet, and the aroma of Campbell Early gently spread through it, making it perfect for this still-warm season. 😍 The cakes using Gokase grapes are scheduled to be sold through the end of September. 💡 Be sure to visit Moncher Seasons on the B1 level of Hakata Hankyu. 😊

Gokase Winery's First Pressing of 2025!🍇 A new wine born from the blessings of Gokase is on the way🍷 This year too, winemaking has begun using grapes nurtured by Gokase’s fertile land💡 Every bottle from Gokase Winery uses only grapes carefully grown in Gokasecho😁 These grapes, which endured Gokase’s harsh winters and ripened under the summer sun, each offer a uniquely delicious flavor. This unwavering commitment to 100% locally grown grapes underpins the quality of Gokase Winery’s wines✨ The first-pressed Campbell Early this season features a fruity aroma and refreshing acidity🍇 A sweet, rich scent filled the winery, raising excitement for the new wine🎵 This year’s vintage is another wonderful result, filled with the producers’ love😆 New Niagara and Campbell Early wines are scheduled for sale on Saturday, October 18th🍷

Roro Kurofune, a confectionery about a 10-minute walk from Izukyu-Shimoda Station, has just won the top prize at the National Confectionery Expo °˖✧◝(⁰▿⁰)◜✧˖° The award-winning item is the Kaikoku Caramel Monaka. It’s a personal favorite of mine: homemade caramel densely packed with walnuts delivers an irresistible bite. I highly recommend it for anyone puzzling over souvenirs ✨ Although they are wagashi artisans, Roro Kurofune also creates sweets with a Western feel, and they offer seasonal limited items that make you want to keep coming back. Another must-try is the wasanbon pudding. Also fun is the Kuro-Mona, where you inject sweet bean paste into a crispy monaka shell yourself (the paste is added just before eating so it stays crunchy), and bite-sized cookies dusted with wasanbon sugar called "Koko Shimoda"... the recommendations never end 💦 The shop is lined with many other confections (≧▽≦) When you visit Shimoda, please stop by and discover your own Roro Kurofune sweets!

On June 15, 2025, the Community Exchange Center “Tokutoku” opened in front of JR Shintoku Station 😊 On the second floor, the railway heritage exhibition room “Poppo” displays dioramas and the history of railways. When you view the dioramas, try crouching so your eye level matches the models—you’ll see them in a different way 🚂 On the first floor, the cafe and shop Kotoise offers railway-themed goods, cow-pattern cups and ornaments made from Shintoku-yaki pottery, handmade items by local artists, and specialty products from Shintoku Town. On the second floor, the information center (Shintoku Town Tourism Association) also rents bicycles, so you can explore the town by bike and enjoy the scenery and local food. Please consider visiting the Community Exchange Center “Tokutoku” sometime 🤗 https://shintoku-town.net//

Kotobuki-dou Confectionery On this day, foodie Kasai followed the usual sweet aroma and dropped into Kotobuki-dou! My host that day was Mr. Takemura. The shop has been in business for about 64 years. Kotobuki-dou is locally famous for ankoro mochi, dango, and salted monaka. This ankoro mochi often appears at funerals around the Suwa area. Although I was born and raised in Suwa, I’ve rarely heard of an Otsukimi (moon-viewing) tradition here. I have heard of ohagi and botamochi, though. Foodie Kasai bought a roll cake, daifuku, and dango. The sliced roll had a gentle, high-quality fresh cream and that day it included chestnut, which made it irresistibly delicious. The daifuku had mildly sweet anko and soft mochi; each piece was bite-sized, so it’s recommended for women as well. The dango’s mitarashi glaze was perfect, coating each dumpling nicely; they’re bite-sized and easy to grab. The foodie was also tempted by the apple cake in the showcase. It wasn’t in the showcase that day, but my gourmet mentor “Satchan” at the station information desk highly recommends the cream puffs as exceptional, so everyone should try them if they get the chance! Mr. Takemura’s top picks were ankoro mochi, dango, and salted monaka. ◎ Kotobuki-dou Confectionery 📍 2-1-17 Suwa, Suwa City ☎ 0266-52-2555 ◎ Opening hours: 08:00 - 17:30 ◎ Regular holidays: January 1st; irregular holidays (closed once a month) ◎ Parking: 2 spaces (one in front of the house next to the shop and the other at the very front on the right side of the parking area across the street from the shop entrance.) Today, Gluttony Kasai went to Kotobuki-dou. Mr. Takemura introduced me to Kotobuki-dou. Kotobuki-dou is famous for ankoro mochi, dango, and salted monaka. I saw ankoro mochi at a funeral. This regional custom persists around the Suwa area. Also, in this area I don’t hear much about Otsukimi (moon viewing). That day I bought daifuku, a roll cake, and dango. The roll cake wasn’t too sweet; the cream was smooth and soft. The daifuku wasn’t too sweet either and came in bite-sized portions, so it’s easy for children and women to eat. The dango were also bite-sized; the mitarashi sauce matched them perfectly. Hmmm… so good! I was curious about the apple cake too. My gourmet mentor “Satchan” recommended the cream puffs, but they weren’t available that day. I’ll try them another day! Mr. Takemura’s recommendations are daifuku, dango, and salted monaka. ◎ Sweets place Kotobuki-dou ◎ 2-1-17 Suwa, Suwa City ☎ 0266-52-2555 ◎ Opening hours: 08:00 - 17:30 ◎ Regular holiday: January 1st; irregular holiday (closed once a month) ◎ Parking: 2 cars (please see pictures 10 and 11)

〈Enjoying Teshikaga〉Local Specialties Edition Teshikaga offers many fine and delicious local specialties. When you travel to Teshikaga, be sure to check them out. This time, we introduce spots where you can pick up those specialties. https://masyuko.or.jp/enjoy/?cats=651%2C662...

[Okomin Kuma Suzu is now on sale!!️] Okomin's design bear bell "Okomin bell" 🔔 We have ☕️🌿 also started selling at Ekinaka Yamanouchi in Yudanaka Station and Kita Shinshu Yamauchi in the Roadside Station It looks cute× good tone = the 🎶✨️ best It is also good 🐻 for avoiding bears on trekking and mountaineering It is 🎒🚓 also good for crime prevention on the way to and from school by attaching it to a school bag. Tie it to your pants and make it a good 🍅🌽 companion for farm work in the field. Diverse 😊 applications

[Only now! ] 1 deep-fried asparagus tempura] It's Amazaru of the Shokudo of the Roadside Station Kita Shinshu Yamauchi! !️ Today's tempura is an assortment ✨ of fried asparagus, shimeji, Sweet potato, chikuwa, etc The soft asparagus produced in Yamanouchi Town is a seasonal taste ✨️ that can only be tasted now Enjoy tempura that changes with the seasons 🐒 * Tempura is limited to 40 meals a day! * One fried asparagus is also available for a limited time!

Otabe Kyoto Factory Kyoto-shi, Minami-ku, Nishikujo Takahata-cho 35-2 Factory Visiting the sites: Free Hands-on workshops are available for a fee. On the 2nd floor of the Otabe Main Building, you can Visiting the site how the Raw Yatsubashi Bridge is made, the manual work of craftsmen and the process of machines through the glass. In the Otabe Main Building, you can enjoy two handmade experiences. Reservations: By reservation only at least 1 week in advance

atelier Kyo Baamu Kyoto, Kyoto-shi, Minami-ku, Nishikujo Takahata-cho 1 The first floor is a Souvenirs product 2nd Floor is a factory Visiting the site and the third floor is a café. It is a new and very beautiful building. Car parking was complete.

On this day, foodie Kasai followed the usual sweet scent and dropped by @suwa_clover. The person who spoke with us that day was the owner, Komatsu. It seems clover has been here for about ten years. At first, his mother worked the register while Komatsu focused on baking. Now, he appears to handle everything on his own. The first and most striking thing when I entered was the huge variety of cookies!!! There are so many kinds of cookies. For a cookie lover like Kasai, it was pure bliss🍪🎶 When I asked why, the answer surprised me: “The reason is I love cookies!!!” Those words were so wonderful I felt time stop🤣 You can tell without being told that cookies made by a cookie‑loving owner are special🍪 Tarts are a must-try, but the cookies are top recommendations too!!! They also make message cookies, which are popular for people who find it hard to express feelings directly or as substitutes for retirement cards—many people place large reservation orders. And above all, the original cakes! If you look at clover’s website, you’ll see how beautiful the original cakes are!!! They’re almost too pretty to eat!!! They require a reservation, but if you provide a portrait or photo, they can make a custom order. How about a one‑and‑only original cake just for you!? One last insider note: the drip coffee is a completely original coffee chosen and prepared by a friend of owner Komatsu to pair with clover’s cakes. It’s a coffee they don’t serve anywhere else, so it’s a must for anyone who wants it☕!!! ◎ clover 📍 Suwa City, Kogandori 4-10-21 ☎ 0266-57-0374 ◎ Hours: Friday, Saturday, Sunday 10:30–18:00 ◎ Closed: Monday, Tuesday, Wednesday, Thursday ◎ Parking: About four spaces in front of the shop ◎ Website: https://suwa-clover.com//

NICE TO MEET EVERYONE WHO WATCHES COOL JAPAN VIDEOS! This is the Toon City Tourism and Local Products Association. Located almost in the center of Ehime Prefecture, Ehime Prefecture Toon City is a city full of charm where rich Nature and art culture are comfortably harmonized. We are waiting for you to be healed by the beautiful scenery woven by nature, such as Shirai no Taki and Shiraito Falls. In COOL JAPAN VIDEOS, we will tell you about the charm of Toon City, so please look forward to it. ◆Access Information to Toon City, Ehime Prefecture Toon City is about 30 minutes by car from Matsuyama City and close to the Kawauchi IC of the Matsuyama Expressway, making it very convenient for transportation. Public transportation is also maintained around Yokogawara Station, the terminus of the JR Iyo Railway Yokogawara Line, and is attracting attention not only as a tourist attraction but also as a business and migration destination. You can easily access various sightseeing spots in the city, such as Shirabono Falls, Botchan Theater, Toon City Furusato Exchange Hall Sakura no Yu (Hot Spring), and more. ◆About Toon City, Ehime Prefecture Toon City, with a population of about 33,000 (as of May 2025), is located in the Chuyo Region of Ehime Prefecture. Adjacent to Kumakogen Town, Matsuyama City, and Uchiko Town, the Rich in nature terrain of mountains and plains is attractive. Clear streams Shigenobu River stream the center of the city, Cherry Blossom Tree-lined Path and Cycling Road are maintained along the river, and life with Nature is spreading. ◆History of Toon City, Ehime Prefecture Toon City, which was created in 2004 by the merger of the former Shigenobu Town and the former Kawauchi Town, has developed mainly in agriculture and forestry since ancient times, although it is still a new city. In recent years, we have also been focusing on tourism promotion that takes advantage of the charm of the region, and cultural facilities such as "Botchan Theater" have been born, nurturing the charm of the town together with the Local people. ◆Introduction of Sightseeing spots in Toon City, Ehime Prefecture ・Shirai no Taki Selected as one of the 88 Scenic Views of Shikoku 88, it is one of the Nature Scenic Spots that represents Toon City. It is also known that many literati such as Masaoka Shiki and Natsume Soseki visited and chanted phrases and songs. The waterfall with a drop of 96 meters shows the beauty of each season, but the Ice Waterfall in the middle of winter looks like an ice sculpture and is fantastic and spectacular. ・Shiraito Falls Located in the Shanglin district, this waterfall looks like a silk thread with water streaming down delicately. Spring summer, autumn and winter, you can enjoy the beauty of each and, and in autumn you can also enjoy the contrast with the Autumn leaves. Spot where you can spend a relaxing time in quiet nature. ・Botchan Theater It is a permanent musical theater that is rare in Japan, and is Located inside "Respace City". Original works on the theme of the history and culture of Shikoku and Setouchi are performed, and you can encounter performing arts that make you feel Gari connected with the Local people. ・Toon City Furusato Exchange Hall Sakura no Yu (Hot Spring) It is a Natural hot spring of sodium and carbonated Water salt spring, and it is reputed to be gentle on the skin. In addition to the family bath and sauna, there is also a pool and training room, which is recommended for those who want to spend a relaxing time. ・Cherry Blossom Tree-lined Path along the Shigenobu River About 800 cherry trees are planted along the Shigenobu River, and the entire town is gorgeously colored in Spring. The area around the Minara Bridge Bridge is also popular as a cycling road, and during the Cherry Blossom Festival, Light ups and stalls appear, and it is crowded with Locals and tourists enjoying the arrival of Spring. ◆Recommended Spot for purchasing Souvenirs in Toon City, Ehime Prefecture Toon City Sakura no Yu (Hot Spring) Tourism and Local Products Center sells Fresh Local vegetables, fruits, and processed goods. Use the Tourist Information Center, eat-in space, hometown experience building, and even rental bicycles can be used as a base point for sightseeing. ◆ Introduction of Specialty Gourmet in Toon City, Ehime Prefecture ・Naked barley products Local school lunches are also used in grains unique to Toon City. It is also popular with health-conscious people and is sold as Pearled barley and processed goods. ◆Introduction of Events and Festivals in Toon City, Ehime Prefecture ・Hoccho market This is a local Events Held in at the Tourism and Local Products Center of Sakura no Yu (Hot Spring) in Toon City. Local Gourmet food and specialty products are sold, as well as stage events and experience corners, so you can enjoy it with your family. ・Yokogawara Saturday Night Market This is an annual summer Events where the front of Yokogawara Station on the Iyo Railway becomes a pedestrian paradise. Events rooted in the community include stalls and performances by Local Junior and Senior High School Students. ◆Introducing Tourist Information of Toon City, Ehime Prefecture Toon City is a city full of charm with Nature, culture, and food. We will Broadcasting Recommendations that will make you like Toon City, Ehime Prefecture, so please follow us!

Taisha Senbei Suwa Shop On this day, foodie Kawanishi was drawn in by a sweet aroma and visited Taisha Senbei Suwa Shop. Since childhood, foodie Kawanishi has loved Taisha Senbei’s peanut senbei and castella senbei; they are among his favorite treats. Despite being busy, Mrs. Sasaki, wife of President Sasaki, spoke with foodie Kawanishi. Taisha Senbei’s history began with its founding in Shimosuwa Town near the end of the Taisho era, and the shop moved to Suwa City in 1955. The Suwa Confectioners’ Association roster from 2011 lists the founding year as Taisho 10 (1921), but the source of that information seems unclear. Still, you get the sense that Taisha Senbei belongs to Suwa. When people hear Taisha Senbei, don’t they picture the peanut senbei? Actually, the first item sold as Taisha Senbei seems to have been the castella senbei (unofficial). The peanut senbei bears the name “Taisha” on the snack itself, so people naturally imagine Taisha Senbei means peanut senbei. That’s not the case. At first, castella senbei was the product known as Taisha Senbei. Both peanut senbei and castella senbei have been popular signature items since the founding. I learned this only after hearing the story myself! Taisha Senbei’s origin story says the founder had a close relationship with the chief priest of Suwa Taisha’s Lower Shrine at the time. The priest asked the founder to make distributable treats that parishioners could receive during the Onbashira festival. The senbei the shop then made, called Asahi Senbei (today’s castella senbei), was allowed to be called “Taisha Senbei,” and so Taisha Senbei was born. I was deeply moved to finally learn the origin of a name I had wondered about since childhood. The recipes for Taisha Senbei are fixed in their basic proportions, but the craftsmen adjust them daily according to the season, temperature, and humidity. I believe this deep trust in the artisans is why Taisha Senbei has been loved in Suwa for so long. Taisha Senbei’s recommended products are, of course, all of their offerings, but one item that especially caught my eye was the salted yokan with walnuts. They use large walnuts so generously that you can plainly see big chunks of walnut with the naked eye. It’s a must-buy souvenir for walnut lovers!!! The tourist association reports that visitors from other prefectures often buy Taisha Senbei as souvenirs in Suwa, and the taste prompts questions like “Can this be bought online or at department stores?” That’s how popular it is. When you visit Suwa, please pick some up as a souvenir!!! ◎ Taisha Senbei Suwa Shop 📍 5320-9 Nakasu, Suwa City ☎ 0266-53-2777 ◎ Business hours: 9:00 – 17:15 ◎ Closed: Sundays ◎ Parking: About 10 spaces in front of the shop ◎ Website: http://taisyasenbei.jp//

[That's why it's 🍦🍎 open] The ice cream shop "Yote Kassaiya" at the Roadside Station Kita Shinshu Yamauchi, which used to have a good night in winter, has been open 🍨 since April 26 The sundae topped with a sauce made with plenty of Locally Produced fruit and the Monkey Sundae topped with Soba cookies made with Local Soba flour are popular 🐵🍦 Seasonal soft serve ice cream has a different 🍦 flavor depending on the time of year It is said that 🍓🍑 peaches are next to strawberries It's going to be hot from now on, so come on! !️ !️ !️ * Therefore, what is Kashai ... In the dialect of the Hokushin region of Nagano Prefecture, stop by! It means

Setoushi-kun Pochi Bags New Setoushi-kun goods have arrived! Pochi Bags These are small envelopes for a little tip, a celebratory gift, or pocket money. In Nishiokoppe Village, some people often use them to give pocket money to their grandchildren. Formed last year, the Nishiokoppe Uenshiri Taiko drumming group wanted to liven up the village and thought about ways to raise activity funds, which led to this product. From cutting the paper to packing the bags, members handle everything by hand. We offer a colorful five-piece set and a three-piece set of poche bags printed with the words "Just a little". 3-piece set 250 yen 5-piece set 350 yen They are sold at Roadside Station Kapomarché, Hotel Morimu, and Mori Art Museum Komu. If you’re interested, please pick one up and take a look. Thank you. #Nishiokoppe Village #Hokkaido #Setoushi-kun #Goods #Nishiokoppe Uenshiri Taiko #On Sale

The 2nd Yamaga Waguri Sweets Fair [Trade Show] has begun! Yamaga City is the largest chestnut-producing area in western Japan. This season brings sweets made with those “Yamaga waguri” chestnuts. At each of 11 shops, you’ll find new items not sold last autumn or upgraded versions of previous offerings. Chestnut lovers, please visit each shop. Also, if you complete the survey, you’ll be entered into a draw to win “chestnut goods” and more. Pick up a brochure and be sure to apply. Event period: June 1, 2025 (Sunday) to June 30, 2025 (Monday) Search for “Yamaga waguri”!!

2025 Summer Poster Complete! Summer is just getting started! You might dread another hot summer, but last year’s highest temperature was 33°C (recorded at the weather station in Irouzaki), and we had no extreme-heat days. In other words, Minamiizu Town is a cool retreat. Soak up summer at this seaside escape with its beautiful waters! * Posters are provided free to members of the Tourism Association. * Non-members can purchase the small size (B2) for 500 yen or the large size (B1) for 1,000 yen. * We do not ship posters. Beaches are listed here https://www.minami-izu.jp/?p=we-page-entry&spot=183791&cat=18711&pageno=3&type=spot...

Suwa Karin‑no‑Ki — a bakery committed to Hokkaido wheat and additive‑free dough On this day I, food‑lover Kasai, visited Suwa Karin‑no‑Ki. The owner opened the shop in May 2012 with a strong desire to bake bread that parents can feel safe giving to children and babies. The dough uses wheat from Hokkaido and contains no preservatives, artificial colors, or additives. ・Eggs ⇒ Eggs from chickens raised at the foot of Mount Yatsugatake ・Milk ⇒ Milk from Jersey cows raised on the Nobeyama Plateau ・Sausage and bacon ⇒ Additive‑free, showcasing the natural taste of the meat ・Wheat ⇒ Carefully selected Hokkaido wheat (e.g., Haruyutaka) About 25 types of bread (including seasonal items) are usually on display; when I visited around 2:00 p.m., many items were already sold out. The owner recommends enjoying the bakery's most popular bâtard with a dip of olive oil. I tried a rare matcha‑flavored melon pan and a rusk made from melon pan. The large, American‑style oat cookies were sold out that day, but they are excellent when available. Find your favorite bread and enjoy it! ◎ Bread Workshop Suwa Karin‑no‑Ki 📍 Suwa City Ote 2‑1‑2 ☎ 0266‑55‑4343 ◎ Hours: 10:00 – 19:00 ◎ Closed: Sunday, Monday, Tuesday ◎ Parking: Nawate Parking Lot (parking voucher available for customers who purchase) ◎ Payment: Cash, PayPay ◎ Website: https://treeofkarin.weblike.jp//

We present outing information for Minamiizu Town during Golden Week. ◆Tuesday, April 29 (National Holiday) ・14th Charity Bazaar for the Great East Japan Earthquake Recovery Event 10:00–15:00 Shimogamo Tropical Botanical Garden Food, crafts, local vegetables and more on sale, specialty products from Minamisoma City, Fukushima Prefecture, and photo exhibits https://www.minami-izu.jp/?p=we-page-event-entry...... ・Bridle Experience Day 10:00–15:00 Izu Shimoda Riding Club Session 1: 10:00–12:00, Session 2: 13:00–15:00 https://www.minami-izu.jp/?p=we-page-event-entry...... ◆Saturday, May 3 ・Irozaki Fashion Park 2025 10:00–16:00 at Irozaki Ocean Park Dress up and gather at Irozaki! Various stalls will be available ◆Monday, May 5 (National Holiday)–Tuesday, May 6 (National Holiday) ・Roadside Station Shimogamo Onsen Yunohana Golden Week Event 10:00–15:00 at Roadside Station Shimogamo Onsen Yunohana Ring toss, super ball scooping, and various stalls ◆Until April 30 — Ongoing ・Ihama Margaret Flower Picking https://www.minami-izu.jp/?p=we-page-event-entry...... ◆Until May 5 — Ongoing, inquire for details ・Bamboo Shoot Harvesting (Takenoko Shokudo) Ichijo Bamboo Shoot Village https://www.minami-izu.jp/?p=we-page-event-entry...... ◆Until May 6 — Ongoing, inquire for details ・Strawberry Picking at Baby Berry Farm https://www.minami-izu.jp/?p=we-page-event-entry......