Introducing a new shop that accepts the Zenkoji Omotesando Walk-and-Eat Ticket ✨ "CHAYADO Hyaku-hachi" @cha_yado_momoya From April 1st, the Zenkoji Omotesando Walk-and-Eat Ticket can be used here. This is a matcha café attached to a guesthouse, newly opened by the popular sweets shop centotto gelato, known in Shinanomachi and Nagano station. Soft light through wooden latticework and a quietly composed space that values empty space let you enjoy a peaceful time. 【Phone】026-217-2608 【Hours】9:00–18:30 (last order 18:00) 【Closed】None 【Parking】None Zenkoji Omotesando Walk-and-Eat Ticket Eligible Item (from April 1) "Affogato" 750 yen → effectively 650 yen with ticket *Choose one of the three types below* Matcha Espresso Affogato Milk Matcha Affogato Espresso Affogato 【Recommended items】*Not eligible for the Walk-and-Eat Ticket* 1) "Hyaku-hachi Parfait" A new item now on offer, the Hyaku-hachi Parfait uses strawberries lavishly and lets you enjoy a collaboration of gelato and matcha chocolate! Price: 1,100 yen 2) "MOMOYA Latte" Hyaku-hachi’s original layered matcha latte series made with fruit from Nagano Prefecture. Choose from blueberry, strawberry, or azuki (red bean). Price: 900 yen <Zenkoji Walk-and-Eat Ticket> This value ticket lets you choose and buy favorites from about 20 shops selling Nagano specialties and sweets! ✨How to use✨ 1) Purchase a ticket [1,000 yen each, tax included] *price revised from April 1* (Until March 31 each ticket could be purchased for 700 yen, tax included) 2) At shops listed in the brochure, exchange the stickers attached to the ticket (100-yen × 8, 50-yen × 4) for products 3) Redeem used tickets for a prize (receive an original bag!) It’s cheaper than usual and perfect for sampling small tastes from various shops while you walk and eat ✨ For more details, see the highlights on @nagano_cvb! #cafe #sweets #walk-and-eat #Nagano City #nagano

Bring in good fortune with Setsubun too!! Introducing February event information ✨ ① Zenkoji Temple Setsubun Festival Invite good fortune at the National Treasure Zenkoji Temple’s “Setsubun Festival”! This year special guests Sakura Inoue, the Shinshu Brave Warriors, and local TV announcers will throw beans. [Date] February 3 (Tuesday) [Schedule] 1:00 PM – Procession from the Niomon Gate with Zenkoji’s kiyari (work chant) leading, entering the main hall together with special guests. Around 1:50 PM – Bean-throwing from the corridor of Zenkoji’s main hall by the two chief priests, the head priest of the temple complex, special guests, men and women born in the current zodiac year, lucky men and women, and the tondo performers. [Contact] Zenkoji Office 026-234-3591 For details, see the Zenkoji website: “Reiwa 8, The 72nd Zenkoji Setsubun Festival—Recruitment of Lucky Men and Women.” ② Akiba Shrine Tsuina Festival (Gondocho) This winter tradition features lively bean-throwing by special guests, men and women born in the current zodiac year, and lucky men and women. The bean-throwing does not overlap with the Zenkoji Setsubun schedule, so please visit both shrine and temple! [Date] February 3 (Tuesday) [Schedule] 3:00 PM – From the west side of the Gondo Arcade, red and blue oni (demons), the god of fortune, and special guests process to Akiba Shrine. 3:30 PM – Tsuina ritual and prayers at Akiba Shrine main hall in Gondocho. Around 4:00 PM – Bean-throwing by special guests, guests, men and women born in the current zodiac year, and lucky men and women. Special Guests Hidemi Sasaki Manabu Shimizu Red oni, blue oni, and the god of fortune appear in the shrine grounds to liven up the bean-throwing. [Inquiries] Akiba Shrine Office 026-232-7013 ③ Nagano Lantern Festival (Nagano Tomyo Matsuri) @jcinagano Zenkoji lit up by illuminations attracts many visitors from across the country. Various events are planned during the festival! A special feature article will be posted later. [Period] February 20 (Friday) – February 23 (Monday, public holiday) [Hours] 6:00 PM – 9:00 PM For details, see the official website or official account. ④ Iizuna Highlands “5th Dzunacchi Festival” @iizunakougen_kankou Packed with kid-friendly events like treasure hunts, rock-paper-scissors with Dzunacchi, and free oshiruko (sweet red bean soup)! [Date] February 11 (Wednesday, public holiday) [Schedule] (subject to change) 11:00 AM–11:30 AM Free oshiruko (200 servings) 11:00 AM–11:30 AM Mini castella distribution 11:00 AM–1:00 PM Free snowshoe trial 11:30 AM–2:00 PM Wooden sledding experience 11:30 AM–12:30 PM Cross-country ski trial (elementary and junior high students) 1:00 PM–1:30 PM Treasure hunt (lots of prizes!) 1:30 PM–2:00 PM Rock-paper-scissors with Dzunacchi For details, see the Iizuna Highlands Tourism Association website or official account. ⑤ Togakushi Ski Field Events @togakushiskifield_official This ski area offers high-quality groomed runs and famously light “magical powder snow.” On weekends, various events entertain both children and adults. [Event Information] February 1 (Sunday) Setsubun Bean Weighing Contest February 7 (Saturday) Duck rescue in the snow?! February 14 (Saturday) Valentine’s chocolate giveaway and rock-paper-scissors with Togakki February 15 (Sunday) Children’s Ski Day – free lift tickets for elementary school children and younger February 21 (Saturday) Snowball Throwing Contest #Setsubun #Zenkoji #Events #Nagano City #Nagano Prefecture #Nagano tourism #Nagano travel #nagano #naganocity

Make 2026 a great year! Here is information on visiting Zenkoji Temple during the New Year holidays ✨ 〈If you want to look this up later, don’t forget to tap the “save” icon!〉 1. Crowd forecasts for the New Year period For New Year visits, please refer to the live camera feed and New Year crowd forecasts on the Zenkoji Temple website before you come. The midnight visit on New Year’s Eve and the first three days of the year are expected to be especially crowded. The least busy times are early morning or evening. 2. About transportation Some traffic restrictions will be in effect during the New Year period. If you come by car, please check the Zenkoji Temple website before your visit. Also note that some parking lots will be unavailable during this period. 3. New Year event schedule Chohai Shiki (Morning Worship Service) January 1, 1:00 AM Shusho-e (New Year Memorial Service) January 1–3, daily at 11:00 AM and 3:00 PM Binzuru Mawashi (Binzuru Rotating Ritual) January 6, 7:00 PM Nanakusa-e (Seven Herbs Ceremony) January 7, 3:00 AM Goinmon Chodai (Receiving the Goinmon Seal) January 7–15, daily from 8:30 AM to 4:00 PM ※For details, please see the Zenkoji Temple website #Zenkoji Temple #Hatsumode #New Year holidays #Nagano City #Nagano Prefecture #Nagano sightseeing #Nagano travel #nagano #naganocity

Enjoy a sparkling winter night! Introducing illumination events around Nagano City✨ Nagano Forest Village Decorated largely with natural materials, it offers a warm, gentle, and otherworldly atmosphere. "Forest Plays Christmas 2025" Period: Friday, November 21 to Thursday, December 25, 2025 Lighting hours: 4:00 PM–9:00 PM *Please see the official website for details* Zenkoji Omotesando Illumination Zenkoji Omotesando and the area in front of Nagano Station will glow with magical illumination✨ Period: Saturday, November 15, 2025 to Monday, February 23, 2026 *The Christmas tree will be on display until Thursday, December 25, 2025.* Lighting hours: 5:00 PM–10:00 PM Venue: Zenkoji Omotesando (Nagano Station Intersection to Zenkoji Intersection) *Please see the official website for details* #Illumination #Nagano City events #Nagano City #Nagano Prefecture #Nagano Sightseeing #Nagano Travel #Nagano #Nagano City

Enjoy great value gourmet treats with the Zenkoji Omotesando Tasting Ticket✨ 1. “Nori-wrapped Yaki-musubi” Suyakame Zenkoji Store Suyakame Zenkoji Store sits just past the Zenkoji Niomon Gate at the start of the cobbled Nakamise-dori Street. Their freshly grilled rice balls wrapped in nori and their miso soft-serve pair perfectly with a stroll around the temple approach. Phone: 026-237-2239 Hours: 9:00–17:00 Closed: Wednesday 2. “Handmade Oyaki” Maruhachi Takiya The first floor offers many original souvenirs, and the second floor serves hand-cut soba made from locally milled flour. A parking lot that fits 13 large buses makes this a good stop for groups. Phone: 026-232-4424 Hours: 9:00–17:00 Closed: None (closed occasionally) 3. “Two Steamed Oyaki” Ogawanosho Daimon branch You can enjoy regional oyaki and roasted soba tea by a rustic irori hearth, a sight that’s becoming rarer. The dishes highlight the natural flavors of local ingredients—the taste of Nagano home cooking. Phone: 026-232-5786 Hours: 9:00–17:00 (irori open 10:00–15:00) Closed: Wednesday (subject to change) Zenkoji Tasting Ticket This value ticket lets you choose and purchase items from 19 shops, including Nagano specialties and sweets! ✨How to use✨ 1. Buy a ticket (700 yen each, tax included) 2. Redeem the sticker coupons on the ticket at listed shops (five 100-yen stickers and four 50-yen stickers) for products 3. Exchange the used ticket for a prize (receive an original bag!) The ticket is cheaper than buying items individually and lets you sample tastes from various shops—perfect for a food stroll✨ For more details, visit the Nagano Convention & Visitors Bureau HP. #Tasting walk #Oyaki #Gourmet #Nagano City #Nagano Prefecture #Nagano tourism #Nagano travel #nagano #naganocity

In August, various Events will be Held in in Nagano City! Participate in Events and Get ✨ Original Goods (1) Friendship Campaign in Nagano City, Kingdom of Thailand This is a special campaign where you can feel close to Thai culture through food! During the period, you can also purchase "Thai Nagano Friendship Seven Flavors" supervised by the Royal Thai Embassy × Yawataya Isogoro at Subject stores! 【Held in】7/17(Thu)~10/31(Fri) 【Held in Place】8 Thai restaurants in Subject in Nagano City [How to participate, gift details] 1 Meals at Subject Restaurants 2 Say "Kop'nkar (female)" or "Kop'nklap (male)" (Thai for "thank you") at checkout 3 Get Original Stickers! * Original goods of the Tourism Authority of Thailand will also be won by lottery! (2) Animal Look! Riddles and Kiss tamps While solving the riddle of the facilities around Zenko Temple Collect stamps and Original novelty will be presented! Join your family and friends and enjoy the thrilling riddles and Kiss Tanpralee! 【Held in】7/19 (Sat) ~ 9/15 (Mon) 【Held in Place】Zenko Temple, Nagano Prefectural Museum of Art, Shiroyama Zoo [How to participate, gift details] ・ You can get Original stickers → two Collect stamps! ・ You can get a Original badge or Original acrylic key chain → 3 Collect stamps in 3 places! ・ Original answer the 2D code questionnaire displayed at the time of exchanging novelties→ you may be able to win a facilities gift by lottery! [Mount installation location] Zenko Temple Precincts Information Center in front of "Rokujizo" Nagano Prefectural Museum of Art Soba of giraffe works installed in the special exhibition "Living Creatures Forest" (free space on the 1st floor) Shiroyama Zoo Zoo Billion Hilux Gauge Nagano City Tourist Information Center Central Square, etc. (3) Togakushi / Iizuna Highlands "Marugoto Experience! Stamp Rally" Stamp by participating in the subject experience content! Enjoy the refreshing green season of the Highlands to the fullest! 【Held in】8/1(Fri)~10/31(Fri) 【Held in Place】Iizuna District, Togakushi [How to participate, gift details] 1 Subject experience content (camping Accommodation, E-bike rental, Nature experience, Soba-making experience, etc.). 2 Get two Collect stamps → Original stickers! You can apply for a lottery to win Collect stamps → Premiums in both the Togakushi and Iizuna areas! [Mount installation location] Togakushi Campground Iizuna Nagano Forest Village Togakushi Tourist Association Iizuna Highlands Tourism Association Nagano City Tourist Information Center, etc. (4) Photo Quiz in Onimuri While strolling around Onimusato, Nagano City, where there is abundant Nature and various attractive spots here and there, find various symbols and items in the area on the question paper, and take a photo of the symbol or item with the participant with a digital camera or smartphone to accumulate points and aim for the top! 【Held in】8/1(Fri)~8/31(Sun) 【Held in】Onimusato District [Mount installation location] Onimusato Tourism Promotion Association (Onimusato Branch) Onimusato Hometown Museums Soba Onimusato Direct sales Onimuri no Yu Irohado main store, etc. * You can also download it from FM Nagano's website. Home page Publication provides detailed Information about Events. #Events #Stamp Rally #Nagano City Events #Nagano Prefecture Events #Nagano City #Nagano #Nagano Tourism #Nagano Travel #Nagano #Nagano City

Here are some ✨ Spot summer flowers that Best time to visit in August (1) Togakushi Observatory There is a along the Togakushi Bird Line, it is famous for its spectacular view of the Soba flowers blooming in the vast Soba field and the mountains of Togakushi, making it a great photo point. Fun the pure white flower fields with the Togakushi mountain ranges in the background! 【Best time to visit】Summer Soba Late July ~ Early August (Autumn Soba around September) 【Address】Togakushi Toyooka, Nagano City 【Car parking lot】Yes * Request: The field that can be seen from the Soba Observatory Garden is the field where "Togakushi Matsumoto Seimen Co., Ltd." is made. They are carefully nurtured, so please do not go into the field when taking pictures. (2) Zenko Temple Daisōshin Release Pond There are many large lotuses that are worth seeing in the release pond at the entrance of Zenko Temple Daishoujin. The Time Slot / Time of Day of the lotus Best time to visit is early morning ~ mid-morning. Be sure Temple take a look at the lotus flower when you Prayer Zenko! 【Best time to visit】July ~ August 【Address】Nagano Nagano 492 【Car parking lot】Available (nearby paid Car parking lot) (3) Wakaho Hoshina Crape Myrtle Hill Colorful crape myrtle flowers such as red, pink, and purple dye the mountains! You can enjoy the beautiful flowers along with the view from the top of the mountain. 【Best time to visit】mid-August ~ mid-September 【Address】Nagano City Wakaho Hoshina 【Car parking lot】Yes #I like flowers #Scenery with flowers #Nagano #Nagano #Nagano sightseeing #Nagano travel #nagano #naganocity

The lotus of Zenkoji Temple Daishonjin is in Best time to visit! In addition to lotuses, you can also see many creatures such as carp, turtles, and turtles at the release pond at the entrance of Zenko Temple Daishoujin! Best time to visit lotus is from early morning to mid-morning. Be sure Temple take a look at the lotus flower when you Prayer Zenko!

Let's ✨ use the advantageous Zenkoji Temple Omote approach to the temple food walking ticket and enjoy cool Sweets 【Zenko Temple What is a food walking ticket? 】 This is a great ticket that allows you to choose and purchase your favorite items from 19 stores, such as Nagano Specialties and Sweets! It's cheaper than the regular price, and you can enjoy the flavors of various restaurants little by little, so it's ✨ perfect for eating and walking around For more Information, check out our highlights (@nagano_cvb)! <Store Details> (1) "Kuzu Bar" Sukiya Naito Pottery Store A mysterious ice cream bar that does not melt due to the use of kudzu powder. It has a new chewy texture and is cool and delicious! Why don't you compare the four types of matcha, peach, Mandarin Oranges, and ramune Squid? Phone number: 026-227-7110 【Business hours】9:00~18:30 【Regular holiday】Monday (2) "Chestnut soft serve ice cream" Shinshu Village Confectionery Workshop Nagano Nakamise It is a Japanese and Western confectionery store centered on chestnuts, including the in-store café. Chestnut soft serve ice cream is smooth and has a refreshing aftertaste! In addition, the popular take-out menu "Mont Blanc Parfait" is made to order and then squeezed with chestnut paste. Phone number: 026-262-1270 【Business hours】9:00~17:00 【Regular holiday】Open all year (3) "Homemade gelato" Monzen Tea House Yayoiza Zenko Temple cold homemade gelato before and after Prayer is exceptional! In addition to gelato and and Sweets with various flavors, you can enjoy a creative Local cuisine that combines Vegetarian cuisine and Township soil food in a space that has been regenerated from a historic Machiya. Phone number: 026-232-2311 【Business hours】11:30~20:30 【Regular holiday】Tuesday, 2nd Water, 3rd Monday (4) "Matcha, roasted tea, milk soft 3 servings" Nagakien It is a long-established store that sticks to "home fire, drying, and roasting". Tea Sweets such as soft serve ice cream unique to tea shops and bavarois and zenzai are popular. Phone number: 026-232-2511 【Business hours】9:30~17:00 【Regular holiday】Not opens #Nagano City Sweets #Sweets Tour #Food walking #Nagano City #Nagano Prefecture #Nagano sightseeing #Nagano Travel #Nagano #Nagano #Naganocity

Now is the Best time to visit! Introducing 🌼 hydrangea spots The hydrangea Best time to visit in Nagano City is every year late June ~ early July! You can enjoy a variety of hydrangeas during the rainy season! (1) Rendaiji Temple Known as the Temple of young hydrangeas, more than 2,000 colorful hydrangeas color the Precincts in early summer. There are two places where you can enjoy hydrangeas: around Niomon Gate and on the way to the Main Hall! 【Address】4672 Wakaho Watanai, Nagano City, Nagano Prefecture [Car parking lot] available (parking lot in front of Niomon Car about 6 cars) (2) Choukokuji Temple It is a History Temple located in Shinonoi Shiozaki, Nagano City. It is also possible to go up by Car to the vicinity. On the way to the Main Hall, beautiful hydrangeas are blooming here and there. 【Address】878 Shinonoi Shiozaki, Nagano City, Nagano Prefecture 【Car parking lot】Available (20 large buses allowed) (3) Zenkoji Temple Water Hydrangea flowers are also blooming on the banks of the Zenkoji Temple Taira Water that streams along the Sobana River. Please stop by when you are on your way to and from Zenkoji Temple Prayer or when you suddenly want to feel Nature in the city! 【Address】Around the road in Minaminagano Tsumashina, Oaza 【Car Parking】None #Hydrangea #Hydrangea #Hydrangea #Nagano #Nagano #Nagano Tourism #Nagano Travel #Nagano #Nagano #naganocity

"Toshio Suzuki and Yellowtail Exhibition" Zenkoji Temple Limited Held in Commemorative Goods are now on sale at Zenkoji Temple Gift Shop! When you come to "Toshio Suzuki and the yellowtail Exhibition", be sure to stop by Zenko Temple!

Cherry blossoms are in Best time to visit all over Nagano City! [Best time to visit cherry blossom spot as of 4/17] 🌸 Cherry blossoms in Shiroyama Park 🌸 Cherry blossoms at Zenkoji Temple Unjoden 🌸 Cherry blossoms at Kawanakajima Ancient Battlefield Historic Site Park 🌸 Chausuyama Dinosaur Park Entrance 🌸 Kobayashi Temple's Someiyoshino (Shinonoi)

NICE TO MEET EVERYONE WHO WATCHES COOL JAPAN VIDEOS! Nagano City, Nagano Prefecture "Nagano Tourism Convention Bureau". Nagano City, the capital of Nagano Prefecture, is the largest city in Nagano Prefecture with a population of about 360,000 (as of 2025). Elevation popular as There are a city where Nature and the city are in harmony, from the city center of about 350 meters to the magnificent scenery of 2,000-meter mountains. In addition to the national treasure Zenko Temple, Nagano City is dotted with various Sightseeing spot such as the Togakushi Shrine, which has a history of about 2,000 years, Matsushiro, a Castle Town where you can feel the history of the Sanada family, Iizuna Highlands where you can enjoy outdoor Activities, Onimusato, where you can enjoy beautiful Autumn leaves and Oyaki, and Shinshu Shinmachi Soba Shinshu Soba Togakushi Soba, where you can taste Genghis Khan at various shops. Gourmet food such as fresh fruit can also be enjoyed. ■Access to Nagano City, Nagano Prefecture ・ Access by Shinkansen Use the Hokuriku Shinkansen from Tokyo Station and arrive at Nagano Station in 1 hour and 20 minutes at the fastest. From the front of the station, there are route buses to Zenko Temple, Togakushi, and Matsushiro, and if you Use a rental car, you can enjoy sightseeing even more comfortably. There are many bullet trains to Nagano Station, making it convenient for day trips from Tokyo. ・Access by Car Use the Nagano Expressway or Joshinetsu Expressway provides comfortable Access from the Tokyo metropolitan area and the Kansai area. It takes about 3 hours from Tokyo and 3 hours and 30 minutes from Nagoya. ■Historical background of Nagano City, Nagano Prefecture Nagano City has developed as a transportation important places since ancient times, and has flourished as a monzen town, especially in Zenko Temple. During the Heian period, the belief Temple Zenko spread throughout the country, and many pilgrims visit this area and developed as a monzen town and post town. It is also famous as the site of the Battle of Kawanakajima during the Sengoku period, where Takeda Shingen and Japanese cedar Kenshin fought fierce battles. In the Edo period, Nagano City flourished as a post town on the Kitakuni Highway, and achieved cultural and economic development. ■Popular Sightseeing spots in Nagano City, Nagano Prefecture ・Zenko Temple It has been believed by so many people that it is said that "once in a lifetime, it is Temple good light." Boasting a history of about 1,400 years since its founding, it is full of attractions, including the Main Hall, a national treasure. Visited by more than 6 million worshippers a year, it is one of the temples that represents Japan. In addition, at Zenkoji Temple Nakamise Street, you can enjoy walking and purchasing various Shinshu Specialties and Souvenirs. ・Togakushi Shrine Togakushi Shrine, located deep in the mountains of Nagano City, is a history shrine with a history of about 2,000 years. It consists of five companies: Okusha Shrine, Naka Shrine, Hokosha, Kuzuryusha, and Hino-Mikosha, each of which There are a different Benefit. In particular, the 500-Meter approach to the temple lined with Japanese cedar trees over 400 years old leading to the Okusha Shrine is a masterpiece, and if you walk in its silence, you will feel as if time has stopped. It is also popular as a power spot, and it is a place where you can wash your heart just by visiting. ・Kagami Pond Located at an elevation of 1,200 meters at the foot of Mt. Togakushi Mountain, Kagami Pond is a spot where you can enjoy beautiful scenery in Four Seasons. Fresh greenery in Spring, blue sky and mountain greenery reflected in the water in summer, fiery Autumn leaves in autumn, and a snowy wonderland Unfolds in winter. Kagami Pond is a spot with a superb view that reflects the changes of the four seasons. It is such a popular Sightseeing spot that it is incorporated into the recommended model course for Togakushi sightseeing. ・Kawanakajima Ancient Battlefield Historic Park It is a historical park that was the scene of the Battle of Kawanakajima fought by Takeda Shingen and Japanese cedar Kenshin during the Sengoku period. In the park, there is a brave Bronze statue where Shingen and Kenshin fight in single combat, and Museum There are where you can learn about the history of the Sengoku period. It is a must-see spot for fans of the Warring States period. ■Introduction of Specialty products Gourmet in Nagano City, Nagano Prefecture ・Togakushi Soba The Representative of Nagano City's Specialty products is "Togakushi Soba", which is counted among the Japan's Three Great Soba Noodles. Using cold water and carefully selected Soba flour, it is characterized by a firm Smooth texture. facilities where you can experience the Soba culture of Togakushi, "Togakushi Soba Museum Ton Kururin" is also popular. ・Monzen Soba A teahouse where Worshippers can take a break has developed into a monzen Soba continues to this day. Please enjoy the authentic taste that has walked with the history of Zenko Temple. ・Apples Nagano City is one of One of the best in Japan's famous apple production areas. Original varieties born in Nagano Prefecture, "Akiei", "Shinano Sweet", and "Shinano Gold", are called the three apple brothers, and are also popular as Souvenirs. ・Grapes In Nagano City, the production of the mainstay "Kyoho grapes" and "Shine muscat" is thriving. We also recommend "Nagano Purple", which has no seeds and can be eaten with the skin. ・Peaches Kawanakajima White Peach and Hakuho, known throughout Japan, are characterized by their crispy texture and Traditional Japanese straw raincoat. ・Oyaki It is a representative Township of Nagano that is eaten with seasonal vegetables and wild vegetables, wrapped in a skin made by kneading Wheat flour, and steamed or baked. ・Shichimi Mustard With the addition of seven condiments, including tang Mustard, the seven flavors are counted as one of the three major flavors of Japan, and are Specialties said to be the handprints of Zenko's Temple. ・Shinshu miso Nagano City's cold climate and rich nature environment provide optimal conditions for making miso, resulting in high quality miso with a long history. ■Introduction to Events and Festivals in Nagano City, Nagano Prefecture ・Zenkoji Temple Flower Corridor It is a flower Events that is Held in throughout Nagano Chuo Street, which is the approach to the temple of Zenko Temple during Golden Week. The artistic flower art lined up on the front approach to the temple of Zenko Temple delights passers-by. ・Nagano Gion Festival It is a traditional festival held in every July, and is popular with Locals as a summer tradition in Shinshu. It features mikoshi and festival float processions, as well as traditional dances. ・Matsushiro Domain Sanada 100,000 Stone Festival Centered on the Matsushiro Ruins of the Castle, the entire Castle Town and Matsushiro are colored by lively. The "Matsushiro Domain Sanada 100,000 Stone Procession", in which a procession of about 250 warriors parades, is powerful and must see. ・Nagano Ebisu Smoke and Fire Tournament November fireworks festival is rare in Japan. The clear late autumn night sky is colored by gorgeous fireworks such as the Music Star Mine and the extra-large Wide Star Mine. ・Nagano Lantern Festival We will Light up the Zenko Temple, a national treasure, so that prayers for peace can reach the world from Nagano. In addition, on the way from Nagano Station to Zenko Temple, you will also Implementation "Zenko Temple Omote approach to the temple illumination", and the entire city will be transformed into a fantastic space during the period. ・Zenkoji Temple open to the public The Honzon of Zenko Temple, "Ikko Sanzon Amitabha Buddha", is not usually able to be worshipped directly, and is considered to be an absolute Secret Buddha. Once every seven years, the "Open to the public" is to open to the public the Maedachi Honzon, who has the same appearance as the Honzon. The gold thread tied to Amitabha Buddha's right hand becomes a five-colored thread, and then becomes a white "rope of goodness" and is tied to the turning pillar. It is said that touching the turning pillar will lead to connection with the Honzon and gain merit. ・Nagano Marathon The Nagano Marathon is a full marathon that is Held in every year and began in 1999. The ability to run while touring the city's beautiful landscapes and famous landmarks attracts runners from Japan and abroad. ■Open to the public recommendations of Nagano City, Nagano Prefecture Nagano City is an attractive Sightseeing spot full of history, Nature, Gourmet food, and Events. It is full of Spot that can be enjoyed in any season, such as historical Famous landmarks such as Zenko Temple and Matsushiro, as well as Famous Togakushi with Power spot and spectacular views. We will continue to broadcasting recommended Tourist Information so that you can spend a special time in Nagano City, which is full of charm.