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Ehime Matsuyama Tourism Convention Association
May. 13, 2025
HELLO TO EVERYONE WHO WATCHES COOL JAPAN VIDEOS! This is the Matsuyama Tourism Convention Association. In this social media Account, we will introduce the charms of Four Seasons in Matsuyama City, Ehime Prefecture, the latest Tourist Information, Events, and highlights. We will also deliver tips for traveling to the fullest of Matsuyama City, a city full of history and culture, and small topics unique to the Locals. We hope that not only those who are visiting Matsuyama City for the first time, but also repeat visitors who have visited many times will Fun the charm of Matsuyama City. About Matsuyama City, Ehime Prefecture Matsuyama City is located in the northwestern part of Ehime Prefecture and faces the Seto Inland Sea, the largest city in Shikoku with a population of about 490,000 (as of April 2025), and is blessed with a warm and comfortable climate throughout the year. It is a lively city steeped in history and culture. The city is full of attractions such as Dogo Onsen, one of the oldest hot springs in Japan, and Matsuyama Castle, one of the 12 existing castle keeps. Matsuyama City is also known as the "Village of Haiku Town," which produced famous haiku poets such as Masaoka Shiki and Takahama Kyoshi, and is dotted with Spots where you can experience literature. There is a streetcar in the city, and the Access to the Sightseeing spot is comfortable. The sea, mountains, and islands are rich in Nature, and you can Fun an active trip or a leisurely Healing trip. We look forward to seeing you there! 【Access to Matsuyama City, Ehime Prefecture】 Matsuyama City is the gateway to Shikoku, and it is only 20 minutes by car from Matsuyama Airports to the downtown, making it easy to access. Use direct flights from Tokyo, Osaka, Nagoya, Fukuoka, etc., and you can get there very smoothly by plane. Use the JR Yosan Line by rail and ferries and high-speed boats from Hiroshima and Kure by sea, so you can comfortably access by air, land, and sea by various means. Retro streetcar and "Botchan Train" are also operating in the city's Transportation, and the Transportation itself is one of the pleasures of Traditional Japanese straw raincoat trip. [Historical background of Matsuyama City, Ehime Prefecture] The history of Matsuyama City began with Matsuyama Castle, which was built by Kato Yoshiaki, a warlord of the Sengoku period. After that, it developed as a castle town, and flourished as a political, economic, and cultural center during the Edo period. Matsuyama City is also widely known as the setting for Author Natsume Soseki's novel Botchan. In modern times, it produced many great figures such as Masaoka Shiki and the Akiyama brothers, and the world view of the Ryotaro Shiba historical novel "Clouds Above The Hill" is still alive and well in every corner of the city. While cherishing the footprints of history, Matsuyama City is home to a culture that continues to the present day. Please enjoy walking around the city and experience the depth of its history. 【Popular Sightseeing spots in Matsuyama City, Ehime Prefecture】 ・Matsuyama Castle Matsuyama Castle is a symbol of the city. The Castle Keep overlooks the city and the Seto Inland Sea. It is one of the 12 surviving Castle Keeps and is recommended for history buffs. ・Dogo Onsen It is the oldest hot spring in Japan with a history of 3000 years. The Dogo Onsen Main Building has a retro atmosphere, and you can feel the romance of history while bathing. ・Botchan Train The retro frame is a popular Sightseeing Train. Use as a means of transportation around the downtown, but just Boarding can be an exciting and special experience. ・Bansuiso It is a French-style Western-style building designated as an important cultural property. It is the oldest reinforced concrete building in Matsuyama, and you can experience a page of history. 【Introduction to Roadside Stations in Matsuyama City, Ehime Prefecture】 ・ Roadside Station Kazahaya no Township Fuwari It is a spot where you can get Fresh seafood from the Seto Inland Sea, Local vegetables, and Gourmet food. Drive along the way and enjoy the unique taste of Matsuyama. 【Specialty Gourmet Introduction of Matsuyama City, Ehime Prefecture】 ・Sea bream rice (Matsuyama style) The harmony between the aroma of grilled sea bream and plump cooked rice is an irresistible Gastronomical delicacies. Please enjoy it as a memory of your trip. ・Jakoten It is a healthy and tasty deep-fried dish made from whole small fish Landings in the Local. One of a kind is also appreciated as a souvenir. ・Iyokan sweets Sweets made with the citrus "Iyokan", which represents Matsuyama City, have an exquisite refreshing aroma and sweetness. We also have a wide variety of cakes, jellies, and more. 【Events and Festivals in Matsuyama City, Ehime Prefecture】 In Matsuyama City, lively events are held in every four seasons. ・Matsuyama Baseball Dance Festival (Held in in August) One of the four major festivals in Shikoku where all the citizens come out and get excited, "Baseball Dance Festival". Baseball Dance Festival and Baseball Samba groups parade through the city. Before and after, the "Matsuyama Port Festival (Fireworks Festival)" is held in at Mitsuhama Port, and it is crowded with hundreds of thousands of people every year. ・Camellia Festival (Held in in February) Local Nicknamed "Tsubaki-san", it is crowded with Prayer visitors who wish for Prosperity in business and Family Safety. many stalls are lined up, and you can Fun in a lively atmosphere. ・Dogo Onsen Festival (Held in in March) It is a festival that heralds the arrival of Spring in Dogo and gives thanks for the blessings of Hot spring. Various Events such as Mochi Throwing and Dogo Onsen Odori are held. Please experience the seasonal atmosphere unique to Matsuyama City. 【Tourist Information of Matsuyama City, Ehime Prefecture】 Matsuyama City is a city with a good balance of history, Hot springs, culture, Nature, Gourmet food, and all the charms. Cool JAPAN VIDEOS will Broadcasting attractive Information so that you will like Matsuyama City even more! Please follow us!
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  • Matsuyama
  • Ehime Prefecture
  • Shikoku region
  • Dōgo Onsen
  • Matsuyama Airport
  • Yosan Line
  • a boy train
  • Seto Inland Sea
  • Hot springs
  • roadside station
  • ...and 8 others
Ehime Saijo tourism and local products association
Apr. 10, 2025
"Saijo Uchibuki Water Tour" Famous Water "Uchibuki" There are in Saijo City, Ehime Prefecture. There is a Spot where you can Tasting Famous water in the parent Water area, and from the Walking trail, you can also see the highest peak of the West Japan, "Ishizuchi", which is Water source on a clear day. Get a MAP at the sightseeing exchange center just Soba JR Iyo Saijo Station and walk a few minutes to the Water area. Experience Saijo's Uchibuki culture. If you Use a rental bicycle, it will be easier to visit a wider range of Spot. In addition, reservations are required, but there is also a guided tour for 500 yen / person. Please give it a try. For details and inquiries, please contact the Saijo City Tourism Products Association (Saijo City Tourism Exchange Center).
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  • Sightseeing
  • Photography
  • Saijo
  • Ishiba mountain
  • Four seasons
  • Walk
  • Recommendation
  • Life in Japan
  • Shikoku region
  • Cycling
  • ...and 3 others
snow white
Mar. 31, 2025
It is 14 meters high from the river level, and the bridge made of vines is 2 meters wide and 45 meters long. It is an important tangible folk cultural property of the country, "Kazura Bridge of Iya". I walked while looking at the valley floor from between the bridge decks. Swaying ~ swaying. It is located in Zentoku, Nishiiyayama Village, Miyoshi City, Tokushima Prefecture, an unexplored place in Japan where the legend of the Heike rakujin remains. If you walk alone, you will be thin, but if you cross with a large number of people, the shaking will not stop. It is counted as one of Japan's Three Odd Bridges, and during the holiday season, it is bustling with inbound tourists.
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  • Great view
  • Nature
  • Travel
  • Sightseeing
  • Instagrammable
  • Photography
  • Japan
  • History
  • Cool Japan
  • Shikoku region
  • ...and 3 others
kerama
Apr. 3, 2024
I landed at Takamatsu Airport to see the cherry blossoms in Kagawa, but unfortunately the cherry blossoms in Kagawa Prefecture had not yet bloomed, so I rented a car and went to Kochi, which was already in full bloom. Niyodogawa Town is famous for its Niyodo Blue, but the cherry blossoms at the 500-year-old Gourd Sakura Park in Niyodogawa Town are spectacular. The cherry blossoms illuminated by the moon at night were divinely beautiful.
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  • Photo Contest
  • Spring
  • Sightseeing
  • Great view
  • Cherry blossoms
  • Shikoku region
  • Local PR
  • Travel
  • Photography
  • Nature
  • ...and 9 others
kerama
Apr. 3, 2024
Kochi Castle, located in Kochi, is one of the 12 surviving castle towers built in the Edo period. The castle tower is usually lit up at night and you can enjoy it, but in spring, the cherry blossoms in full bloom color Kochi Castle, making it even more attractive. After sightseeing in various parts of Kochi Prefecture, I visited at night in an exhausted state, but the performance of the illuminated Kochi Castle and the cherry blossoms was so beautiful that the fatigue was blown away.
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  • Sightseeing
  • Photo Contest
  • Spring
  • Travel
  • Instagrammable
  • Photogenic
  • Bucketlist
  • Shikoku region
  • Local PR
  • Kochi Prefecture
  • ...and 8 others
hide
Dec. 31, 2023
The bottle is a sunset scene from the top of the forest Ehime Prefecture. The silhouette on the right side of the photo is a shrine at the top of the mountain. On the front of the shrine is written "Ishidoyama Daigongen Women's Path", and inside the shrine is Ishido Kongo Zao Daigongen. The mountain you can see in front of you is Mt. Ishizuchi, the highest peak in Shikoku. In the majestic nature, the mind is cleansed and you feel reverent. It is an ancient mountain worship and the original scenery of Japan that we want to preserve for the future.
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  • Photo Contest
  • Great view
  • Photogenic
  • Travel
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  • Sightseeing
  • Ehime Prefecture
  • Saijo
  • Shikoku region
  • Cool Japan
st situation
Aug. 30, 2023
When I visited Megijima for the first time in a long time, a festival was being held on that day, so I took a picture. A festival dedicated to the god of the island "Sumiyoshi Shrine Grand Festival" The shrine festival at Megijima island There is a surprisingly unknown island culture Kagawa Prefecture and in Takamatsu City Megijima and Ogijima take turns holding a summer festival and parading around the island carrying a drum stand made of ropes handed down in Isshi Sōden. As the name suggests, the god of the island is a woman, and it has been handed down as a festival forbidden to women since ancient times so as not to be jealous. Drum stands are dropped and rolled wildly toward the gods, and at the end of the festival, the drum stands go into the sea. It's a small festival, but I hope that traditional culture and festivals like this will be passed on to future generations so that they do not decline.
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  • Photo Contest
  • Festival
  • Japan
  • Sightseeing
  • Travel
  • Photography
  • Summer
  • Local PR
  • Photogenic
  • Shrine
  • ...and 6 others

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